“It’s rare to have a moment of technological revelation in McDonald’s. But it was there among the Big Macs that I realised how Apple Pay, the iPhone’s new digital wallet, could really change things,” Tim Bradshaw reports for The Financial Times. “After just three days of testing, I feel confident that Apple Pay can succeed where other mobile wallets have failed. Thanks to its own stores and its clout with other retailers, Apple can educate consumers about a new technology better than any other company.”
“That’s the revelation: very soon, paying with a smartphone could be as normal as French fries. ‘I just want to get rid of my wallet,’ says another iPhone 6 owner in the queue, although he has not worked out what to do with his driver’s licence,” Bradshaw reports. “Apple Pay feels more secure than swiping a regular credit card. After scanning a card, Apple says, it does not store the number itself, but creates an account number kept on a “secure element” in the iPhone. The fewer places that a credit card number ends up, the fewer opportunities there are for hackers to steal it.”
Read more in the full article here.
Related articles:
Shopping with Apple Pay: Convenient, problem-free and even fun – October 21, 2014
McDonald’s: Decision to support Apple Pay was easy – October 20, 2014
Apple Pay launches today and retail will never be the same – October 20, 2014
It will also be great when receipts will be emailed, rather than printed on paper. I can see this being much easier to implement with Apple Pay. Apple has been doing this for sometime at their stores, Home Depot has also offered this feature. I absolutely HATE paper.
Even better, it would be so much better if we can prepare our orders on the phone so we can order say our coffee the way we like and pay for it. Many people tend to order the same thing day in day out.
This is something I wish Starbucks would implement sooner rather than later. It’s not as much needed at a spot like Dunkin’ Donuts, but some of the orders in front of me at Starbucks require being written on a lengthy scroll.
I’m still waiting to receive the iPhone 6 Plus which I ordered over four weeks ago, so I’m not exactly sure if this can be done but, if not, the following is needed:
1. Detailed receipts on the device in a central location.
2. Each receipt should contain date, store, names of all items purchased, amount of each item, discounts applied, etc.
3. The items on the receipt should be accessable by budgeting apps. For example, a pair of shoes would go under clothes – subheading: shoes.
4. All items like date of purchase, item name, store, etc. should be searchable. For example, if the item “bacon” is entered into the search field a sortable list of every bacon purchase should appear. The fields to sort should be date purchased, price, store, etc.
5. Option to receive discount alerts on items that were previously purchased. For example, if bacon was previously purchased from Walmart, Publix and Joe’s Delicious Meats and Joe was offering a two dollar discount on bacon the device would recieve an alert.
Why not our Driver’s License? Passbook is perfect for them!
When is the last time the battery was low on your DL? “Sorry Officer, I’ll be able to show you my DL and insurance card in about 20 minutes, as soon as my iPhone has enough juice to start being fully functional again.” Never going to fly.
Plus it would give law enforcement a built in way to demand access to your iPhone. Maybe a little too convenient.
We don’t have paper tax discs anymore it’s all digital so not out of the realm of possibility that a driving licence might be able to become digital somehow.
Among the many requirements to deploying successful technologies – don’t listen to self-important tech bloggers who spout “they know better than Apple” non-sense. I always wonder if they knew so much about technology, how come they are reduced to writing click baiting blogs instead of actually running a high tech company or as the article says creating revolutions.
The ease-of-use factor and security of this new method of pay means I’m so glad I bought a lot of Apple stock. 😀
Among the many requirements to deploying successful technologies – don’t listen to self-important tech bloggers who spout “they know better than Apple” non-sense. I always wonder if they are such experts, how come they are reduced to writing click baiting blogs instead of actually running a high tech company or as the article says creating revolutions.
Called my bank and requested they add ApplePay.
Knowing how they work, it will take ages. It took them ages to work with VISA in the first place.
Why don’t you just change banks to one that supports it, if it is that important to you?
“If that’s important to you.” My bank is okay. ApplePay is one thing, I can wait. I have other cards anyway. I just wanted to let them know I am expecting them to come up to the feature and support it.
paperless receipts are really up to the merchants. For instance, Macy’s has it. Nordstrom and Nordstrom rack, etc. It’s not up to Apple to provide that feature.