Apple’s revolutionary iPad about to take another turn in the spotlight

“Tablet sales across the globe have slowed significantly, growing only 8.4% year over year in the second quarter versus 58.5% in the same period last year, according to IDC,” Dan Gallagher reports for The Wall Street Journal. “But if this is a problem for Apple, it is a relatively high-quality one.”

“The company still has the largest market share in tablets, and takes an even larger share of the profits,” Gallagher reports. “The company has essentially locked up the premium corner of the business, as evidenced by lackluster sales of nearly every other high-end tablet. Companies that have managed to take some of Apple’s market share have done so at a cost, selling at much lower price points that leave those devices with thin margins.”

“Apple is already rumored to be producing its next iPad for a potential launch this fall, and is also working with IBM to develop apps and services geared to businesses. Chief Tim Cook said on the company’s most recent earnings call the tablet category is still in its early days, and the company plans to bring ‘significant innovation’ to the iPad,” Gallagher reports. “That may give the pioneering tablet another turn in the spotlight.”

Read more in the full article here.

8 Comments

  1. My original iPad is still going strong. That’s 4 years ago. How many other wanna be iPad tablets last that long? Apple inc. & its products were built to last. Long term mentality. The rest are short term & short sighted. Done.

    1. I agree. I have an iPad 2. Works great, but recently the home button works about 50% of the time. So I’m waiting to see if the new version this fall.

      That said, I think MANY people were very disappointed with the last round of iPad upgrades (no touch id for one). So I think many people held off upgrading that would have. So I think this year might be HUGE.

      1. I’m in that bucket. The 1st gen of the iPad Air scared me a bit. It was so thin and so light and with no TouchID I thought I’d better wait one more iteration. The 2.0 version with TouchID is going to be HUGE.

        1. “In my opinion a Touch ID is much more valuable on the iPhone”

          This is true at present. However, once iOS 8 ensures that TouchID can replace just about all passwords in all apps and on all websites, the value of TouchID on the iPad will increase immeasurably.

      2. There’s a quick fix for that. Go to Settings>General>Accessibility>AssistiveTouch and TURN IT ON,
        Voila! A little floating virtual HOME Button!
        I like it better than the mechanical one. You can drag to reposition it where it goes after you use it. Keep keep it onscreen over some real estate you don’t use much. I use my REAL home button only to wake my iPhone or iPad from sleep….& you can do that by just tapping the power button if need be.

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