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Google eyes music ad market vs. Apple’s iTunes Radio, Pandora

“With Google’s acquisition of music-streaming service Songza, the search leader is going up against Pandora Media and Apple in a market expected to top $2 billion this year,” Kevin Shalvey reports for Investor’s Business Daily.

“The Songza service will put Google in competition with Internet-radio leader Pandora, which already has had to contend with an influx of competitors,” Shalvey reports. “They include Spotify, Sirius XM and Apple ‘s iTunes Radio.”

Shalvey reports, “U.S. advertisers this year are expected to pay $2.04 billion for online and mobile radio services, up 23.2%, according to research firm eMarketer.”

Full article here.

Related article:
Google acquires Songza music streaming service – July 1, 2014

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