“Each year, Apple launches a brand new set of iOS-based products. Widely regarded as best-in-class products, Apple’s iPhone and iPad lines typically represent — to borrow Apple SVP of Marketing Phil Schiller’s phrase — the gold standard in smartphones and tablet computers,” Ashraf Eassa writes for The Motley Fool. “However, even after the teardowns of the next generation iPad and iPhone products are in, there will be one secret that Apple will never reveal about these products.”
“Apple – which designs its own chips – is typically extremely quiet about the innovations that it makes in its chips,” Eassa writes. “Sure, it’ll tell customers that it’s faster, and maybe it will trickle out a few details as it did with the A7 chip, but Apple will probably never do the ‘deep dive’ into what makes the latest-and-greatest A-chips tick.”
“While many consumers probably don’t care, there are a lot of smartphone enthusiasts out there who do care. Indeed, it was quite a treat for this Fool to see AnandTech do a pretty deep investigation into the architecture of the CPU core inside of the A7 chip,” Eassa writes. “This isn’t information that Apple would have ever given out (though a 1.3 GHz dual-core chip matching quad-core 2.5 GHz high-end quad-core mobile chip did signal that something was up), but the technical community dug deep, and delivered some pretty stunning insight into Apple’s technical direction.”
Read more in the full article here.