“Estimates put Apple’s iBook Store share of the electronic books market at about 20-percent, far below behemoth Amazon,” Ron McElfresh writes for McSolo. “Not long after launching iBooks Store, Apple published the iBooks Author apps so Mac users could create and publish iBooks for iPad.”
“Unfortunately, modern technology seems to have found a black hole in the archaic publishing industry, and few new titles have been authored and published with iBooks Author,” McElfresh writes. “Why not?”
“I consider iBooks Author to be one of Apple’s most underrated and underused applications on the Mac. Creating and interactive multi-media electronic book isn’t child’s play, but it’s simple enough to create books that go far beyond what Kindle or Kindle Fire devices can display,” McElfresh writes. “Apple couldn’t make publishing a book from your Mac to the iBook Store much easier. All it takes is a description and a few clicks and your publication is, well, published and ready for purchase… If you’ve ever wanted to write your own book and have it published for sale online, there is no easier way than Apple’s iBook Author app. And it’s free.”
Read more in the full article here.
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