“Apple has filed for the trademark of ‘True Tone’ in Hong Kong, China,” Jack Purcher reports for Patently Apple.
“The trademark pertains to the new iPhone 5S camera flash supporting the backside iSight camera,” Purcher reports. “According to the document, Apple’s priority filing for this trademark was made in Jamaica.”
Purcher reports, “The trademark seeks protection for an ‘optical apparatus, namely camera flashes.'”
Read more in the full article here.
[Thanks to MacDailyNews Readers “Fred Mertz” and “Bill” for the heads up.]
Related article:
Professional photographer on Apple iPhone 5s’ True Tone dual-LED flash: The sheer engineering prowess here is insane – September 13, 2013