“Apple has another hit on its hands as Mac Pro demand has outstripped supply across the planet, as pro users rush to get hold of one of the company’s powerful workstations,” Jonny Evans writes for Computerworld. “We ain’t seen nothing yet.”
“Apple began taking orders for the high-spec Mac on Wednesday, but initial supplies were scooped up by last night — it took two hours for the pent-up demand to grab all available units. You’ll be waiting until February [or even March] to get one at this point,” Evans writes. “An Apple spokesperson declined to provide sales figures, but did say: ‘Demand for the all-new Mac Pro is great, and it will take time before supply catches up with demand.'”
“That Mac Pro supply is already constrained has caused some industry watchers to speculate it may be experiencing problems ramping up production of the machines at its new Texas factory. I don’t think that’s true,” Evans writes. “What has happened — I think — is that Apple recognize the key purchasing period for Mac Pro customers won’t be across the Christmas period, but as we begin the new financial year. The decision to ship Mac Pro in quantity early next year will stimulate the market for Thunderbolt 2 peripherals and foster interest in a 4K-ready Apple Display.”
Read more in the full article here.
Related articles:
Austin we have a problem: ‘Mac Pro demand is great and it will take time before supply catches up with demand,’ Apple says – December 19, 2013
Apple’s Mac Pro ship date quickly slips to February 2014: Smacks of the iMac fiasco of 2012 – December 19, 2013
Analyst: Apple’s ‘Darth Vader’ Mac Pro is tech’s newest high-end status symbol – December 19, 2013
Hands on with the all-new Mac Pro, Apple’s miniature powerhouse – December 19, 2013
Fully maxed-out Apple Mac Pro just $9,600 – December 19, 2013
All new Mac Pro available on December 19 starting at $2999 – December 18, 2013