Tim Bajarin: Apple’s new iPad Air the perfect personal computer for the masses

13 years ago

“Apple has created the world’s thinnest and lightest full-size tablet, the iPad Air. By adding a 64-bit A7 processor, Apple has also made the device extremely powerful,” Tim Bajarin writes for PC Magazine. “This desktop-class processor is already in most mainstream PCs and laptops but for the first time it’s now in the skin of a tablet. After using the iPad Air for the past week I’m convinced it is the perfect personal computer for the masses.”

“When most consumers are at home, the iPad is the ideal personal computer and in fact it has become as versatile as any PC on the market,” Bajarin explains. “My research shows iPads have taken over as much as 80 percent of computing tasks traditionally done on a PC or laptop. While consumers are not ditching their laptops or PCs completely—since they still use them to write school reports, create documents, manage media collections, and edit movies and pictures—it is now only used the remaining 20 percent of the time.”

Bajarin writes, “That could change for those who buy an iPad Air. Now the device has tools powerful enough to handle those heavy-lifting tasks. Given its enhanced processing power and App Store that takes full advantage of the chip, many consumers may find it could become the primary PC in their digital lives… The iPad, iOS, and the more than 470,000 available apps are simply easier to use, less intimidating, and often more empowering than many apps that exist only on notebooks and desktops. The iPad Air is not computing dumbed-down; it is computing simplified. And simple solutions require sophisticated technology.”

Read more in the full article here.

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If I were running Apple, I would milk the Macintosh for all it’s worth — and get busy on the next great thing. — Steve Jobs, February 19, 1996