Global iPhone user base: iPhone 5s at 3.8%, iPhone 5c at 1.7%

“With Apple’s Q3 earnings being announced later today, we wanted to take stock of the current state of iPhone 5s and 5c adoption – See more at: http://www.localytics.com/blog/2013/analysis-ahead-of-apples-earnings-global-iphone-5sc-adoption-data/?source=email_rt_mc_body&app=n#sthash.7OOl0w0G.dpuf,” Bernd Leger reports for Localytics.

“Much has been written about the head-to-head battle of the iPhone 5s and 5c including our own research from last week that showed that the iPhone 5c is starting to close the gap on its higher-end sibling,” Leger reports. “Today, the iPhone 5s and 5c now represent 3.8% and 1.7% of all active iPhones globally seen by Localytics. Meanwhile, the iPhone 5 remains the most popular iPhone with a nearly 40% share.”

“Japan has the highest concentration of active iPhone 5s and 5c relative to other iPhone models, representing nearly 10% of all active iPhones in that country followed by the U.S. with 6.4% (vs. a global average of 5.5%),” Leger reports. “The Germans are the biggest fans of the high-end iPhone model, with the 5s holding almost a 9 to 1 edge over the 5c. Of the top 8 countries with the most new iPhones, the U.S. is actually the most iPhone 5c-friendly.”

Read more in the full article here.

Related articles:
iPhone 5c unit sales begin catching up to iPhone 5s – October 21, 2013
CNBC claims iPhone 5c sales ‘disappointing’ despite proof otherwise – October 15, 2013

9 Comments

  1. Just goes to show you how many people didn’t upgrade!

    This is the first upgrade I’m going to miss. Can’t see paying over $600 out of contract for basically the same phone… oh, I’m sorry, this one has a fingerprint sensor that I will never use, a speed difference that I’ll hardly notice, it will give me 64-bit marketing bragging rights, and it will come in gold.

    I’ll pass.

    I am pondering the iPad Air, however, to replace my heavy iPad 3. Still, I’m wondering if I should wait on the iPad Pro.

    I want it to run OSX and have a 12 or 13 inch screen.

    1. This is a much more significant upgrade than the 4 to 4s was.

      Also, considering “Of the top 8 countries with the most new iPhones, the U.S. is actually the most iPhone 5c-friendly”, this is probably because the US is the only major market with carrier subsidy model. You can get a 5c almost for free, so why not get the cheaper phone and upgrade again in a year. However, if you have to pay for the phone and are spending $500-600 already, why not pay another $100 and have a phone where you can easily skip the next upgrade.

    2. Perhaps for $600 your comments make sense. It is up to you, after all, to turn on Touch ID or not. Personally, I find it unobtrusive and something that just works. The speed difference is actually noticeable today and will only improve as more apps ship updated and therefore recompiled into 64-bit binaries.

      For a lot of people, though, they continue to pay their subsidy fee long after the phone has actually been paid for; so upgrading to the latest and greatest makes financial sense even if they didn’t see a performance difference or use the Touch ID feature.

    3. NO! Do not let iOS come anywhere near a productive machine.

      if you want an ARM-based 15″ iOS tablet, fine. a 15″ iPad would be able to display a typical A4 sized sheet of paper at ~100% scale, which might be very handy for enterprise (as if Apple actually cared about the enterprise).

      But don’t dare screw up OS X the way MS did making Windows 8 “friendly” for touch screens. All OS X devices should forever be designed for use with keyboards and remote input devices. That’s how the OS was originally designed, don’t corrupt it now.

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