Site icon MacDailyNews

Apple iPhone powered T-Mobile USA customer additions

“T-Mobile US posted a 16 percent decrease in quarterly adjusted EBITDA due to higher promotional expenses, which in turn helped the No. 4 U.S. mobile service provider add more customers,” Sinead Carew and Sakthi Prasad report for Reuters.

“The company, which is 74 percent owned by Deutsche Telekom AG and merged with smaller rival MetroPCS in April, was helped by its Apple Inc iPhone launch and marketing of a new pricing policy,” Carew and Prasad report. “T-Mobile US said it added 685,000 contract customers in the quarter compared with the average analyst expectations for subscriber additions of 140,000 taken from four analysts whose estimates ranged from 33,000 to 254,000.”

MacDailyNews Take: Excellent “analysis,” dummies. For future reference: T-Mobile USA has iPhone now.

Carew and Prasad report, “The company recorded total customer net additions of 1.1 million, an improvement of 1.3 million net additions year-over-year.”

Read more in the full article here.

MacDailyNews Take: Apple’s iPhone turns losers into winners.

Related articles:
Apple iPhone may have kept T-Mobile USA from losing nearly half a million customers last quarter – August 2, 2013
Powered by Apple’s iPhone T-Mobile USA eyes first postpaid subscriber gain in years – June 28, 2013
iPhone stops the bleeding at T-Mobile USA; 500,000 iPhones sold in first month – May 8, 2013

Exit mobile version