“Apple Worldwide Developer Relations has slapped down TransMedia CEO Donald Leka for suggesting no one cares about iOS in a press release for a new iPhone app. “Consumers really don’t care that much what platform they are on,” Leka said — but it turns out Cupertino does not agree,” Killian Bell reports for Cult of Mac.
“The press release announced TransMedia’s new Glide app for iPhone, which allows users to share data between multiple mobile devices via the cloud. Leka says within it that as long as users have access to their documents, they don’t care which platform they use,” Bell reports. “‘Consumers really don’t care that much what platform they are on, where their files are stored, or what the file types and file formats are,’ said TransMedia Chairman and CEO, Donald Leka. ‘They simply want to be able to easily access and share a family photo, a letter to a friend, a favorite song or show.'”
“I think most of us would agree that that’s rubbish. How many of you go out and buy a smartphone, tablet, or computer just because it looks nice? One of the first things we look for is the right operating system,” Bell reports. “And we all know how proud Apple is of its own. So proud so it felt compelled to send Leka a strongly-worded letter dismissing his claims and offering advice on how he should ‘craft’ press releases in the future.”
Read more in the full article here.