“A new and interesting e-book trend has emerged showing that e-books are still not the preferred choice for books in Canada. While the Canadian market for ebooks remains steady, the reality is that they’ve already plateaued. The stats show that paperback books comprised 58% of all purchases in 2012,” Jack Purcher reports for Patently Apple. “Hardcover made up 24% and e-books came in at a miserable 15%. And within that dismal figure, Apple’s iPad struggled to come in as the number three e-book reader.”
Purcher reports, “According to BookNet Canada’s President and CEO Noah Genner, ‘The research suggests that the e-book market in Canada may have reached a plateau. Early 2013 data backs this up. So far, we’re seeing the same pattern repeating itself.'”
“E-books peaked in Q1 2012 at 17.6% of unit sales and declined steadily over the rest of the year to hit 12.9% in the last quarter,” Purcher reports. “The US stats are slightly higher with e-books taking 22% of the book market.”
Read more in the full article here.
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