iTunes segment revenues in context

Horace Dediu reports for Asymco.”In the last few posts I estimated the iTunes economy in some detail. In absolute figures, the revenues and cost structures of iTunes are substantial:

• 6.3 billion transactions in the last quarter
• $4.6 billion consolidated revenues (including software & services)
• $3.3 billion in content payments
• $650 million in operating income

“However, as a part of the entire Apple revenue model, iTunes appears to be a small contributor,” Dediu reports. “The following diagrams shows where revenues came from and where they were spent during the last quarter.”

Full article here.

[Thanks to MacDailyNews Reader “Arline M.” for the heads up.]

Related article:
iTunes Store: Goodbye to break-even – March 22, 2013


  1. Horace Dediu produces excellent financial charts in keeping with the teachings of Edward Tufte. They are highly illuminating and dense with information. The iPhone has rapidly grown to have a dominating influence on Apple revenues and profits

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