“Apples have a storied history. Eve allegedly ate an apple from the Tree of Knowledge, giving her great insight into the world. On a sleepy Sunday afternoon, an apple dropped onto Isaac Newton’s head, causing him to discover gravity. And during the Great Depression, former stock traders began selling apples as a means to get by,” Joe Small Cap writes for Seeking Alpha. “Remarkable, really. For such a relatively benign fruit to have such a history is impressive. But more impressive than the history of Apple the computer company? I’m not so sure.”
“The global market for video games and consoles has reached $67 billion, and is expected to hit $82 billion in another 4 years. Constant rumors of Apple’s around the corner video game console have persisted for quite some time. The funny thing is, Apple’s video game system already exists,” Joe Small Cap writes. “Much like Siri is Apple’s default search engine project, it seems increasingly clear to me that a combination of Apple TV and an iOS device is Apple’s clandestine path into immediate gaming success. And remember, this is a market where a combined 150 million console units have been sold between Xbox 360 and PS3. The stakes are high, and after 7 years since their respective releases, the video game market is relishing a new product.”
Read more in the full article here.