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‘Father of the iPod’ Tony Fadell on Apple’s unique design process (with video)

“Former Apple executive and current Nest CEO Tony Fadell played an instrumental part in Apple’s resurgence,” Yoni Heisler reports for Network World. “Indeed, Fadell joined Apple in February 2001 where he got to work designing the original iPod. Less than one year later, on October 23, 2001, Steve Jobs introduced the iPod to the world, and the rest, as they say, is history… While at Apple, Fadell helped develop 18 generations of iPods and the first three generations of the iPhone.”

“Speaking at the Bloomberg Design Conference this week, Fadell opined on such differences while using his experience at Apple and Philips as an example,” Heisler reports. “Fadell explained that a key and yet often overlooked difference between Apple and other tech companies is that Apple ships 99% of the products that pass certain internal milestones. By way of contrast, during Fadell’s tenure at Philips – where he was charged with overseeing the company’s audio strategy – the iPod guru noted that Philips would axe 9 projects out of 10, even if a particular product was about to ship.”

Heisler reports, “That can’t be good for morale and certainly lends itself towards creating a corporate culture where employees feel as if their work doesn’t really matter all that much.”

 
Read more in the full article here.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

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