“Google may be on its way out as the dominant player in search, according to one analyst — and could even ‘”disappear’ in as little as five to eight years if the competitive pressures that ultimately claimed other search giants start to take root,” Cadie Thompson reports for CNBC.
“In the wake of a surprisingly weak earnings report, Eric Jackson, Ironfire capital founder and managing member, said Google could easily find itself fending off the woes that eventually took hold at embattled Yahoo,” Thompson reports. “‘They could disappear in five to eight years and disappear in the sense that Yahoo used to be the king of search. Now, for all intents and purposes, Yahoo has disappeared,”‘ Jackson said Thursday on CNBC’s Squawk on the Street.”
Thompson reports, “The rise of mobile will lead consumers to want to search in new ways, which may open the door for others to enter the search space. The number one contender may just be Apple — one of Google’s fiercest competitors, he said… “‘I don’t think typing in a blue box is the ideal format for a mobile world. And I think the best opportunity out there to displace Google in this area is probably Apple’s Siri.'”
Read more in the full article here.
MacDailyNews Take: As we wrote earlier this week: “What you are seeing is a paradigm shift. Until mobile ad rates catch up and unless Google can figure out a way to monopolize it they way they did with the desktop (hint, they can’t, thanks to Apple), they are a declining one-trick pony. If they don’t come up with some new, meaningful revenue stream, they are in for a world of hurt. Android isn’t it – they make little or no money from it and the users are cheapskates, so the ad rates Google can command for Android suck. The desirable users – the ones with money to spend and the will to spend it – are on iOS and seeing Apple iAds.”
Google’s going to rue the day they got greedy by deciding to try to work against Apple instead of with them. – MacDailyNews Take, March 09, 2010
[Thanks to MacDailyNews Reader “Joe Architect” for the heads up.]
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