JP Morgan ups Apple price target; significantly boosts iPhone, iPad estimates

“Investment bank J.P. Morgan has made ‘significant increases’ to both its iPhone and iPad projections for the first quarter of calendar 2012 after research indicated “major upside potential” to Apple’s sales numbers,” Josh Ong reports for AppleInsider. “Analyst Mark Moskowitz raised his December 2012 price target for Apple from $625 to $715 in a note to investors obtained by AppleInsider on Tuesday. The firm also raised its unit shipment estimates for the company on ‘better than expected unit sales activity of the iPhone and iPad.'”

“J.P. Morgan had previously expected iPhone shipments to reach 28.1 million in the first quarter of 2012 (Apple’s fiscal second quarter), but the company now believes that shipments will reach 31.1 million units. iPhone shipments for the year are now forecast at 138.2 million, up from 128.7 million. Moskowitz believes investors are expecting between 29 and 31 million units,” Ong reports. “The analyst believes Apple’s 2012 iPhone revamp will arrive in the second half of 2012 and include a ‘thinner body and LTE capability.'”

Ong reports, “As for the iPad, the firm now estimates shipments of 13.8 million in the March quarter, compared to a prior projection of 10.1 million units. 2012 shipments of iPads are believed to rise to 69.6 million, up from a previous forecast of 59.8 million.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

Related articles:
Piper Jaffray ups Apple price target to $910; sees world’s first trillion-dollar market cap – April 3, 2012
Topeka Capital initiates Apple coverage with ‘Buy’ rating, $1001 price target – April 2, 2012


  1. Apple’s share price is sneaking up on Google’s share price. At this rate, Apple should pass Google in a couple of weeks. I can hardly wait to see that. After that, there’s only Priceline left to catch and pass. Hopefully, by the end of the year if Priceline shares slow down a bit.

    C’mon Apple. Turn up the heat in China.

    1. Just stop, please. You frequently post about Apple’s share price catching up to Google’s and then having to surpass Priceline’s for some reason. Why? Would you be devastated if Apple were to implement a 2:1 stock split so that its share price were reduced from yesterday’s close of 618 to 309? The value of the stock wouldn’t change because the number of outstanding shares would be doubled? Or did you make a bet on the share prices that you are hoping to collect on?

      1. Most people just don’t understand that the actual price of the share is useless for understanding the value of a company, because the number of shares available for any particular publicly-traded corporation is arbitrary.

        Unfortunately these people are actively buying and selling shares. It’s no doubt a reason Apple has stopped splitting their shares, to discourage these people from buying.

  2. Go to a Chinese restaurant and eat a nice meal and get the cookie, or flip a coin. In this day and age why would anybody put any merit on what an “analyst” have to say. They give hucksters a bad name.

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