“Arguably the most influential TV commercial ever is the minute-long ‘1984’ video that introduced the Macintosh computer during the third quarter of the Raiders-Redskins Superbowl on January 22, 1984,” James Fallows writes for The Atlantic. “On the remote chance that you haven’t seen it, it’s the second video embedded below.”
“Through the years that ad has spawned countless imitations, parodies, homages, and adaptations,” Fallows writes. “I do have to wonder what Steve Jobs would have thought if he had lived long enough to see the latest of them: the video below, which is Rick Santorum’s application of the 1984 motif in his campaign.”
Fallows writes, “The creator of Santorum’s recent ads is John Brabender, whom the Atlantic‘s own Joshua Green (now of Bloomberg BusinessWeek) profiled for us eight years ago. Ben Jacobs has a new story about him here.”
Apple’s “1984” TV ad:
Rick Santorum Campaign video:
Read more in the full article here.
MacDailyNews Take: Santorum’s Campaign video seems more like Apple’s “Lemmings” TV spot than “1984.”
[Thanks to MacDailyNews Reader “Ottawa Mark” for the heads up.]