“The iPhone could see huge sales numbers in Asia as the region’s burgeoning smartphone market has been largely untapped, with only about 22 percent of carriers selling Apple’s handset, according to a new analysis,” Mikey Campbell reports for AppleInsider.
Morgan Stanley “analyst Katy Huberty estimates that carrier expansion has driven about 50 percent of overall cellular subscriber growth globally since 2008, with carrier growth playing a significant factor in driving iPhone sales,” Campbell reports. “Huberty notes that smartphone penetration is highest among 25 to 34 year olds with Asia having 655 million people, or 10 percent of the world’s population, in that age group. The second-largest demographic is Africa with 153 million people.”
Campbell reports, “However, Asia’s large smartphone demographic is largely untapped, with Apple’s handset yet to be offered by 78 percent of Asia’s carriers, which represents 67 percent of the region’s subscriber base.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]