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Amazon results tank as it ships ‘millions more’ Kindle Fire units

“Amazon on Tuesday revealed that it had very strong demand for its Kindle Fire tablet and Kindle Touch reader,” Electronista reports.

“CEO Jeff Bezos claimed that pre-orders were so strong that Amazon was bulking up production at Quanta to handle the load,” Electronista reports. “‘Millions more’ were being made, Bezos said. The claims cast doubt on how much Amazon is actually shipping but are consistent with Amazon’s habit of refusing to provide numbers. In the past, it has argued that revealing shipments would give up a competitive advantage, though they’re believed in the public at large to be attempts to avoid unfavorable comparisons.”

Electronista reports, “Its fiscal results for the summer supported the shipment spike as well as theories that Amazon was selling the Kindle Fire at a loss to build share. It made $10.88 billion in revenue, just below the $10.9 billion the market had predicted. Profit was also much lower: it made $63 million in the summer where it had made $231 million a year ago.”

Read more in the full article here.

Related articles:
J.P. Morgan: ‘We are not impressed with Kindle Fire’ – September 30, 2011
Oh, BTW: Amazon’s new Kindles are so cheap because they come loaded with ‘special offers’ ads – September 28, 2011
No, Amazon’s Kindle Fire is not an ‘iPad killer’ – September 28, 2011
Amazon announces 7-inch ‘Kindle Fire’ Android tablet for $199 – September 28, 2011

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