“Software vendor MicroStrategy has realized that 2,300 corporate iPads create a time machine,” John Cox reports for Network World. “Employees now have instant access, via Wi-Fi or 3G, to the company’s real-time business data and processes.”
“‘It’s a very powerful device for business productivity, because of the way in which they now can ‘capture time’ during the day to do work,’ says Dan Kerzner, senior vice president for mobile at the $454 million Tysons Corner, Va., company,” Cox reports. “MicroStrategy traditionally has sold a range of business intelligence applications linked to backend databases. Now the company is repositioning itself with tools that let customers create mobile BI apps, especially for touch devices running Apple’s iOS.”
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Cox reports, “‘The iPad is the ultimate information consumption device,’ Kerzner says. ‘It’s got a giant screen compared to a smartphone, and a form factor that lets you deliver software to it, and take it with you anywhere. There are specific things you can accomplish with the iPad that you wouldn’t have been able to do otherwise.'”
Read more in the full article here.
[Thanks to MacDailyNews reader “Jax44” for the heads up.]