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Apple’s revolutionary iPad defies skeptics, user satisfaction still magically increasing

“Since its launch in April last year, Apples iPad tablet has confounded skeptics and set a high bar for would-be competitors now introducing their own tablets to vault,” Charles Moore reports for MacPrices.net.

“An internationally recognized authority on media tablets and e-readers from the University of Missouri finds that iPad owners are reporting exceptionally high levels of satisfaction and user satisfaction appears to increase the longer they use the device,” Moore reports. “Roger Fidler, program director for digital publishing at the Reynolds Journalism Institute at the University of Missouri, has been conducting surveys of iPad users since last fall to gain insights into how iPad owners use the devices in their daily lives and how the iPad may influence journalism and news consumption.”

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Moore reports, “Fidler says he’s surprised by the high levels of user satisfaction. ‘It’s unusual for new technology devices,’ Fidler said. ‘In most cases, satisfaction tends to drop off significantly after about 13 weeks. That clearly is not the trend with the iPad.’ Fidler found in his first survey last fall that 94 percent of the 1,600 respondents were either very satisfied or somewhat satisfied with their iPad. In his follow-up survey this spring, nearly 70 percent of the 561 owners who responded said they were even more satisfied than they were last fall.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dow C.” for the heads up.]

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