Forrester: Apps to drive more than 50% sales growth for Apple through 2012

“The founder of a prominent market research firm said Wednesday that he expects Apple to continue to post more than 50 percent sales growth over the next two years as burgeoning demand for mobile applications drives sales of Apple’s mobile devices,” Josh Ong reports for AppleInsider. “George Colony, founder and CEO of Forrester Research, made the predictions in an interview with Bloomberg.”

“Projecting Apple’s current growth rates for the next few years, Colony sees the Cupertino, Calif., company’s revenue surpassing that of other well-established tech giants,” Ong reports. “‘They’ll be bigger than IBM next year, and they’ll be bigger than HP the year after that,’ Colony said. Assuming that current growth rates continue, ‘they’re going to be a $200 billion revenue company,’ he said.”

Ong reports, “Colony sees Apple’s growth being driven by what he calls an ‘app Internet,’ where consumers and businesses rely on app for content and services, rather than the Web.”

Read more in the full article here.


  1. 50%? Sure if nothing else is taken into account. New devices, software and services. If you ignore the 75% or so of the graduates that are using Apple products and MacBooks in school. If you ignore the non linear abandonment of old dead tired virus infested blue screen OS boxes that their parents owned. If you ignore the new billion dollar server farm that is coming on line in a few days. Ok, if you ignore reality it could be as small as 50%.

  2. Didn’t the guy who predicted Apple reaching $1000 a share, base it upon Apple reaching $200M a year in sales? Seems like this Forrester CEO believes the same thing.

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