
“During a presentation to investors in New York on Thursday, T-Mobile CEO Philipp Humm put an explicit percentage on the so-called iPhone effect: how many T-Mobile subscribers leave every month for AT&T just because of Apple’s smartphone,” John Brownlee reports for Cult of Mac. “According to Humm, the churn rate — or number of contract customers lost per month — is sitting at 2 percent right now. Of that 2% leaving the network, a full ten percent are because customers want the iPhone.”
MacDailyNews Take: The other 90% desire an actual signal. Hint: If even AT&T Mobility looks superior, you’re on the wrong carrier.
Brownlee continues, “To counter, Humm says that T-Mobile will launch a line of sub-$100 Android smartphones with subscription plans starting at just $10 a month.”
MacDailyNews Take: “We can’t offer you the filet, but would you like to eat from the dumpster instead?” Anyone still expecting iPhone to arrive on T-Mobile USA anytime soon needs to reassess.
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