In 2010, Apple quietly became a key enterprise provider

Apple Online Store“You won’t find many businesses with a more complex, security-conscious environment than JPMorgan Chase,” Bill Snyder reports for Computerworld. “So when the huge bank decided to deploy iPads in its investment-banking arm — following similar moves by Crédit Suisse and Citigroup — it was more than just a straw in the wind. Apple, long rooted in education, creative endeavors, and (more recently) consumer electronics, is now an enterprise company.”

“The most obvious trend driving the company’s shift, of course, is its smashing success in consumer-oriented electronics,” Snyder reports. “Because so many businesspeople use iPhones and now iPads, IT departments have been forced to accommodate them at work …We’ve clearly reached a tipping point. The JPMorgan deployment, revealed by Bloomberg News in late November, is a major indicator of that shift… Other financial service giants moving toward deployment of Apple products include Morgan Stanley, Crédit Suisse Group, Citigroup, and Bank of America. At some of those companies, the iPad displaces the BlackBerry, the iconic device of frantic-fingered traders and bankers. Apple’s gain is very much a loss for Research in Motion.”

Snyder reports, “The shift goes well beyond financial services. Consider the experience of RehabCare, a publicly traded company that employs 19,000 workers and operates 35 acute care hospitals and rehab facilities… The company is developing critical iOS apps for some 8,000 iPod Touches, 700 iPhones, and 120 iPads. All tallied, three iOS apps will touch every facet of RehabCare’s business, from improving patient care to winning new business.”

Read more in the full article here.

15 Comments

  1. @ breeze,

    “The iPad takeover is indelible.”

    So is my ink.

    Undeniable is the word I would use.

    Unstoppable would do too.

    Incredible is over used but it works as well.

  2. Steve Jobs and the whole Apple crew must be very gratified to see what a huge impact their products are having in virtually every area of human endeavor. And anyone who doesn’t like it can just go out and invent their own brilliantly-conceived, cutting-edge high-tech products.

  3. Look at Bloomberg News and CNBC to take two respected news organizations. Their backroom staff and news gathering staff are heavy MacBook Air and iPad users. Even most of their newscasters are unashamedly Apple users and promoters.

    When respected financial organizations roll out Apple products to frontline staff, other major industries like GE (manufacturing), Pfizer (pharmaceuticals) and Boeing (aerospace) can’t be far behind.

    Apple will burrow deeper and deeper into trusted spaces in businesses everywhere and leading the charge will be iPhone and iPad adoption.

  4. I’m ecstatic that Apple has become a major force in the pc and hand-held consuming world. I’ve waited for two decades for Apple to put a major dent in the MS meglopoly and I’m thrilled at the way things are going. However, I must regretfully side with @MacDoc – The title of this MDN article clearly implies a foundational entry into enterprise by Apple… The same year they announce the dropping of XServe which came on the heals of dropping XRaid, and after selling my employer hard on XSAN, I’m assuming that too is going away, if it already hasn’t. How disappointing that Apple didn’t stick it out at the foundation of the enterprise market place. I could go on, but the title of this MDN article us unduly misleading, and quite honestly just a slap in the face for those of us that not only wanted to see Apple enter enterprise, but believed in it and put our reputations where our minds and hearts were. Very dissapointing.

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