Apple’s new developer rules do little to help Adobe

Apple Online Store“The recent loosening of Apple’s developer rules, particularly the company’s decision to remove a prohibition against ‘intermediary translation or compatibility layers’ in iOS apps, hasn’t done much for Adobe,” John Paczkowski reports for AllThingsD.

MacDailyNews Take: Apple’s goals do not include helping Adobe get a good grade. Sorry.

Paczkowski reports, “Consider this exchange between Adobe CEO Shantanu Narayen and Piper Jaffray analyst Michael Olson during the company’s earnings call earlier this week.”

Olsen: Just one quick one regarding the Apple stuff allowing apps developed with Adobe tools to be used on their devices. Other than being a good headline that kind of helps dissipate some of the clouds that are on that issue, do you believe it actually changes the demand for Adobe Creative products?

Narayen: What we did see was that the day Apple announced the removal of the licensing restrictions that a number of people who had created products using our tool submitted that to the Apple Store and were approved. I think it just continues to reflect the opportunity which we have with our tools, which is to help designers and developers continue to develop their applications and content in our tools and repurpose it to multiple different output media. In the short run, I would say the impact was muted.

Paczkowski reports, “A ‘muted’ impact. Too bad for Adobe that the same can’t be said of the impact of the company’s latest earnings on its share price.”

Full article here.

30 Comments

  1. > Apple’s goals do not include helping Adobe get a good grade.
    … which is really a shame. The best relationships are win/win, not win/lose. Lately it’s all about Apple vs the world in these Apple blogs which makes for a good headline but really doesn’t help us consumers especially creative pros. As someone who pretty much works day-in and day-out with Adobe products and who loves Mac and Mac OS X, it’s like watching your divorced parents fighting.

    Apple seems to care less and less lately about the desktop and its creative pros and consequently Adobe or anyone else they view as a threat. People like to slate Adobe about “going back to its roots” or how they slacked off on moving their products to XCode/Cocoa but what about Apple? Where are Apple’s creative tools? Last I checked, “Lazy” Adobe shipped a bunch of 64-bit versions of its products… c’mon Steve, where’s FCS?

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.