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News Corp. considering new digital news venture focused on iPad

invisibleSHIELD case for iPad“News Corp. is seriously considering what could be a game change in the digital news industry,” Julia Boorstin reports for CNBC. “Sources close to the company tell me that the company is considering creating a new purely digital news play that would be designed for the app world and would be available through subscription on devices like the iPad.”

MacDailyNews Take: There are no other devices like the iPad. And, even when Apple’s roadkill finally do manage to launch things that claim to be “like the iPad,” they won’t be.

Boorstin continues, “This new digital news venture would incorporate text, photo and video, tailored for the iTunes app format …. neither a newspaper nor a news website — it would not be based on any of News Corp’s existing papers… [It] could be announced within a month.”

“News Corp CEO Rupert Murdoch has long expressed his commitment to subscriptions, recently launching paywalls for his two uk newspapers,” Boorstin reports. “His Wall Street Journal subscription app has established a strong track record with Apple’s Steve Jobs.”

Full article here.

[Attribution: MacRumors. Thanks to MacDailyNews Reader “Lynn W.” for the heads up.]

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