“One developer reported Thursday on Hacker News that he had earned $1,400 in one day via iAd, for a simple application that turns the flash on the iPhone 4’s camera into a flashlight,” Valentino-DeVries reports. “‘I was quite surprised at the first day numbers from yesterday,’ he told Silicon Alley Insider. ‘I hope it keeps up!'”
“The amount he was earning for each ad placed in his application was far higher than the figures seen with an Android application using Google’s AdMob, technology blog The Next Web reported,” Valentino-DeVries reports. “For every thousand iAds that showed up in the application, the developer earned about $148; the similar statistic from the AdMob ad was less than $1.”
“The difference between earnings for iAd and other mobile advertisements comes down to two main factors: Apple is charging advertisers a lot, and users are clicking through Apple’s ads far more than usual,” Valentino-DeVries reports. “The latter factor is likely to change as the novelty of an ad from Apple wears off, even among Apple fans.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “iWill” for the heads up.]