“Apple’s Premium Resellers are getting iPads to sell on Friday – provided their shops pass Apple’s stringent standards,” John Oates “reports” for The Register. “But retailers are irritated at Apple’s insistence that they do not take pre-orders or publicise the launch on their websites or in store until Friday morning.”
Oates sputters, “They were even more annoyed at DSGi’s claim that it has an exclusive deal to sell the devices in the UK. Independent resellers will get iPads to sell, but only if they obey Apple’s omertà.”
“An Apple dealer, speaking to us on condition of anonymity, said he was in the middle of re-merchandising his shop and training staff,” Oates blathers. “Once this is complete he must email photographs to Apple for approval by 8pm on Thursday night. All being well he can then get on with selling the gadgets on Friday morning.”
Full hit piece – Think Before You Click™ – here.
MacDailyNews Take: Apple Resellers, if you are so irritated and annoyed with Apple’s rules, you can always take down the Apple logo, stop carrying Apple products, and go with other companies who have less stringent standards.
[Thanks to MacDailyNews Reader “Lava_Head_UK” for the heads up.]