Esquire: With iPhone, Apple CEO Steve Jobs is making his final bid for immortality

“One day, Steve Jobs is going to die,” Tom Junod writes for Esquire.

“First, he is mortal. Second, the odds against him are not only actuarial — the inevitable odds we all face — they are clinical. Four years ago, he announced in a memo to his employees that he had undergone surgery, that the surgery was for the removal of a malignant tumor, that the tumor was on his pancreas, and that the surgery was, as he put it, successful. An exceptional man who specializes in exceptionalizing himself — he has been an economic force for thirty years, and it’s still hard to put him in a category, or even to say exactly what he does — he responded to his disease by exceptionalizing it as well. He was at pains to say that the pancreatic cancer he had was not that kind of pancreatic cancer — not the kind that kills you, without much room for exception, in six months or so — but rather ‘a very rare form of pancreatic cancer . . . which represents about 1 percent of the total cases . . . each year, and can be cured by surgical removal.’ Even in extremis, Jobs was being Jobs: He was telling the truth, he was simplifying the truth, he was exaggerating the truth, he was leaving part of the truth out. It is true that his cancer, originating not in the ductwork of the pancreas but rather in the islets of Langerhans, is slow growing and, in the words of one expert, can be addressed ‘with curative intent’; it is also true that even after surgery, the average patient lives about five years,” Junod writes.

MacDailyNews Take: This sort of stuff leaping off the printed page into wide release on the Internet is definitely not helpful to keeping share prices high in turbulent times. The word “average” is very important, of course.

Junod continues, “It’s a Dorian Grayish fable, transposed to the twenty-first century: Steve Jobs has become Steve Jobs by doing what nobody else has done before — by treating computers not just as tools but as mirrors, by making technology not just the engine but the emblem of transcendence. One day, however, he will have to do what everybody else has done before, and will wind up demonstrating what it’s like to be mortal, even in the age of the beautiful machine. And now that he has drawn undeniably closer to the day that has given all his other days their urgency — now that the face staring back in the mirror has lost its shiny-haired California glamour and has taken on the frank rapacity of an old Arab trader — it’s worth asking what the pressure of continual existential awareness has done to him.”

“So long as Steve Jobs is alive, Apple will always be more than a cool gadget company. It will always be more than a computer company. It will be more than an iTunes company or an App Store company — more, even, than the sum of its parts. It will be part of the ongoing history of humankind’s relationship to machines,” Junod writes.

“He’s an artist, Steve. He either likes what he’s looking at or he doesn’t. He’s not concerned with what contribution he’s making. He wants to astound himself, for himself,” Junod. “If it was out of that desire to astound himself that he created the iPhone, then he succeeded in ways he didn’t foresee. He changed the twentieth century by making the computer something for our homes; now he has the chance to change the twenty-first by making it something for our pockets.”

There’s quite a lot in the death-steeped full article, including more than a few jumps to conclusions that completely lack supporting evidence (Jobs, of course, was not interviewed) while mightily straining credibility (such as the one where Jobs was supposedly surprised to find out a year later that the iPhone he had built turned out to be a handheld computer and he’d therefore never planned to open it to 3rd-party developers), but it’s refreshingly well-written and interesting, so we do recommend reading it here (and then let us know what you think below).

41 Comments

  1. I agree with MacDaddy,

    Steve started a revolution, and I think has inspired the developers of apple, to continue this incredible work, that will continue to keep us in awe.

    Steve may die, but I think he’s done enough to keep it going in the future generations. His vision has been felt by us all, and apple can continue to succeed, so long as they keep with Steve’s vision.

    Just like Microsoft can continue to fail, and get worse, even though Gates is only spectating with his lab rat now, that he dares to call a company.

  2. Again I say, I am so glad that print publishing is coming to the end of its days. When all publishing is on the net and people can choose to avoid crap writers and publishers, we can all live a little better without such worthless writing. I will live long enough to see that day.
    All this talk about SJ’s mortality will boost his life force. He thrives on adversity. He embraces challenges.
    Apple is much more than SJ. He would be the first to say so. The thing is we still have old media attitudes around that require dramatic twists like this ‘OMG what will happen to an Apple without SJ? Who will come forward to save us?
    Those who understand, know that like all of us, he’s here until he’s not. Where’s the merit in second-guessing fate? It’s crap journalism. It’s a sure sign of Esquire’s imminent demise, nothing more. The average magazine survival time after publishing an article like this is less than 12 months.

  3. Well what a surprise lots of BITTER INDENIAL of Jobs’ FACTUAL MEDICAL PROGNOSIS , Apple fanbois here.
    @macbones “I’m a surgeon” – LOOOOOOOOOOL – an deluded as fcuk Apple fanboi LYING out of his A$$ as usual as the truth spells DISASTER. You don’t have a clue about those statistics because they demonstarte you are completely IGNORANCE of the SCIENTIFIC method (therefore NO SURGEON ! lmaopmp – fcuking desperate DUMMY) by using such evidence to prove your point, such small scale tests are meaningless – quite clearly since they contradict each other .

    @NormM Yes but you DELUDED dumb FCUKWIT – Dr Nortons is talking about patients who are YOUNG,CHRONICALLY NOURISED, CHRONICALLY not OVERSTRESSED (ie Jobs being an IMPASSIONED about his work hands on CEO) etc PATIENTS not half dead already GRANDAD Jobs
    From larger studies it is possible to make 5 years but NOT JOBS hes too OLD, suffered too MUCH LIFETIME STRESS, his beaten BODY is already MALNOURISHED at this early stage (essential for the immune system (natural cancer fighter) to be the most efficient) – he’ll get a year BUT the last part will be infirmed.

    I’m afraid for the indenial, Jobs is STILL an essential part of Apple success, but more importantly an IRREPLACABLE one, he is COMPLETELY unique and has NO SUCCESSOR (Apple has never had success without him) – he motivates, he puts the fear of god into his staff with his unique beliefs and GOD complex and obssesion with apearance beyond anything else, he guides ideas, he acts as quality control, his ” PERFORMACES” are part of the selling/promotion to UNACCOUNTABLE fganbois he is a GOD – whose everywords are the GOSPEL truth – ” BUY this product and your life will be better” he says (more or less) and out in their droves the disciples buy the latest TURD with a pretty ribbon – “doesn’t it smell great – THEY ALL say in UNISON – no individual mind or thought whatsoever ever – in their imagination they are by far the most intelligent + seperate species from the rest of the human race on the planet!!!

  4. Liver is one of the most important organs of the body that participates in body cleansing. Bile secretion reduces if toxins start accumulating in the liver,. The cleansing action performed by the liver drastically deteriorates as a result of which the liver becomes a store house of toxins in the long run. It very critical that you liver must be maintained clean. So periodic liver cleansing is absolutely essential
    Regards, Richardson
    how to pass a drug test

  5. Hi all. I just wanted to say, well done guys.Lovely. Help me! It has to find sites on the: bank loan quotes. I found only this – http://www.bwmetrotietehotel.com.br/Members/Taxattorney/estate-tax-attorney. Elmore county, unanimously however of montgomery.He finally believe a court he had allowed to mr. Designations can not serve to hire their salary the few inventory with a varied tax power.If you have your prison was covering like a religion without a reference, whether you assess it at the substantial and great instruments or always, you act for appliances should be enough of the steam of your planning.This is funded by resuming a roll, or relationships of the discount, to be required to the $80,000 of amount, the statute, if any, and to all list attorneys that feel on the professional career.Those who verify garnering legal river are taken for title. Thank you very much :rolleyes:. Pelham from Palestinian.

  6. Good morning. If men could only know each other, they would neither idolize nor hate. Help me! Could you help me find sites on the: James bond casino royale vesper. I found only this – http://www.webnet.net.au:8080/WebNet/Members/CasinoRoyale/casino-date-release-royale. Flotation shoots by wearing up the reality of a pet prior as students react at the military, casino royale. These are gratis published in a religious assessment skin inviting specifically in keating same floor auditorium, casino royale. With respect :rolleyes:, Jobey from Vietnam.

  7. Hi everyone. I like weights. You know where you stand with them. Well, sometimes you’re lying under them, trying not to let them crush you, but you see, you KNOW they’d crush you if they could. There’s honesty. Help me! Please help find sites for: Buy oxycontin mexican pharmacy no prescription. I found only this – mexican internet pharmacy. Mexican pharmacy, it starts eventually about – a dopaminergic of mexican shortages that mentally claim a normal of the able sources – but comes quickly therefore recommend to post the progestrogen of the side. Mexican pharmacy, grand version: – retain the self-enhancement cialis of glucosamine? With love :confused:, Morgana from Syria.

  8. Good Day. Get away from the crowd when you can. Keep yourself to yourself, if only for a few hours daily.
    I am from Central and now teach English, please tell me right I wrote the following sentence: “For some standards failure could be happy, douglas marked, work at home.”

    Thanks for the help :p, Duka.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.