“DisplaySearch has revealed its quarterly notebook PC shipment and forecast report which stated that 31 million units were shipped in the first quarter of 2008, noting that the notebook PC market shrank 6% on quarter, but increased 35% on year during the period. HP remained in the lead for seven consecutive quarters with a shipment around two million units over number two Dell in the first quarter of 2008,” Joseph Tsai reports for DigiTimes.

“There were also some significant shifts among the smaller brands, including Apple, which surged to number seven from eight in the first quarter after four consecutive quarters, while Asustek grew to number eight. Most of the other top-ten brands have maintained their ranking over the past several quarters, with the exception of Sony, which was originally ranked sixth in the third quarter of 2007, then slid to seventh in the fourth quarter of that year and has recently dropped down to ninth in the first quarter of 2008,” Tsai reports.
Full article here.
[Attribution: AppleInsider. Thanks to MacDailyNews Reader “Judge Bork” for the heads up.]
Change is in the Air.
Its not the number of units that counts it how much margin per unit…
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And it’s not the size of the unit either, it’s how much margarine per unit.
margarine? that’s gross. Everyone know a mac is for cake, not margarine.
I thought it was how you used the unit?
Got any hard numbers of Macbook Air sales since January 2008?
I suspect MBA sales peaked soon after release and have been in a nose dive ever since. Thus the utter silence at WWDC regarding Mac sales and the focus on the high-technology of Super Monkey Ball and Cro-Mag Rally.
If you can dazzle Apple fanbois with hard statistics, divert their attention with childish games.
Prove me different, Amp.
@Hey, Ampar!,
STFU!
He said nothing about MacBook Air sales. Stop trying to pick a fight like a fifth grader on the school playground.
So Apple just displaced ASUS?
Go APPLE! The New ASUS of worldwide Laptop sales…
@ We have a Winner
No, Apple did not displace Asus/Austec (two names for same company).
Asus is in the top 8 for the first time
It looks like Sony was the big loser. But with 3% yoy growth, that seems obvious.
Yeah, neither Ampar nor you have anything intelligent to say about MBA sales statistics. You fanbois must be too busy playing Monkey Boy on your iPhones.
Owing to Apple’s silence, I still hold to my hypothesis that MBA sales have been tanking after initial release. If sales of MBA were robust wouldn’t Apple be proudly announcing how well MBA was selling?
C’mon, fanbois, prove me wrong. Show me the numbers!
@Hey, Cubert
<If sales of MBA were robust wouldn’t Apple be proudly announcing how well MBA was selling?
C’mon, fanbois, prove me wrong. Show me the numbers!>
Gee dude, care much?!
It is only U who seems to care about MacBook Air and it is only U making sales claims. Plainly, it is only U who needs to show numbers. Oh wait…U don’t have any…
LooHOOzerHER
On, my gawd. You have figured it out – all by yourself! You want a cookie?
Yes, I have all Apple’s 2008 sales statistics right here in front of me – and I’m not sharing them with you. Good grief, these numbers are horrible.
Oh, man, these figures are pathetic. I understand why Steve Jobs has been so gaunt. I’d lose my appetite, too, if I saw these data.
But, you’ll never gaze upon this dog vomit. I’m keeping them just to myself.
“Gee dude, care much?!|”
Do ya think? Excellent deductive skills there, Sherlock. It’s not like I’ve been asking, imploring, and challenging you fanbois to produce Apple’s 2008 sales data. At what point during your existence did you suddenly realize that I really do have an interest how well or how poorly Apple’s products are selling?
“LooHOOzerHER”
Well, since you know less than I do about Apple’s sales statistics, I reckon that that make you a bigger loser than me.
Guys … WWDC is a Developer’s Conference, not a hardware conference. They DID intro the new iPhone, but mainly in the context of “here’s what you can program it to DO”.
Word on the MBA is:
a) sales started strong
b) sales slumped after the initial surge
c) sales recovered after the secondary slump
Do we really need to mention that, even during the slump the MBA pulled in a bunch of gawkers who bought *something*?
As for Ampar, he DID bring up the topic of the MBA when he capitalized “Air”. We all know him well enough to understand that “subtle indication”.
Asus moved from “off the chart” to the place Apple vacated moments before. Meanwhile, Sony tried to pull a vanishing act.
looks to me like Sony lost share to Apple. Out of the list, both Apple & Sony make higher end, more expensive laptops than the others. So those with the extra cash to spend, are opting to buy more Apple. I am sure that’s not the whole story, but it just shows that there are plenty of folk willing to spend more on a new laptop.
“As for Ampar, he DID bring up the topic of the MBA when he capitalized ‘Air’. We all know him well enough to understand that ‘subtle indication’.”
Guilty as charged, DL. “He opened the door to this line of questioning, your honor, when he used the word ‘Air’ with a capital A.” “Please proceed, counselor.” “Thank you, your honor.”
</sarcasm>
“Word on the MBA is:
a) sales started strong
b) sales slumped after the initial surge
c) sales recovered after the secondary slump”
Word? How about anecdotes? Exaggerations? Lies? Fictions? Fibs? Fabrications? Unsubstantiated and uncorroborated speculation from uninformed idiots and morons?
How about numbers? Statistics? Quantifiable referenced data from independent and reliable sources?
It’s obvious which group you are a charter member.
You fanbois can draw so many conclusions from DailySearch’s little list of summary statistics. Doesn’t this beg the question, “Where are Apple’s in-depth statistical analyses?”
No one in the competitive business of high tech conceals good news.
Word on the MBA is:
a) sales started strong (Fanboi first adopters, given and expected, meh)
b) sales slumped after the initial surge (i.e. MBA flaccid) (Ooops, Apple came too quick, hype dies, reality kicks in, mumbled apology, dissatisfaction)
c) sales recovered after the secondary slump (i.e. limpness persists) (Slope still negative, but less negative, dragging bottom)
Well, DL, how’s that?
There’s a serial troller on this thread and under a few of the other recent articles. Of course, many trolls have come and gone over the years. Since they are addicted to trolling and posters invariably keep feeding them, it must be life-changing circumstances that move them on (Sputnik, anyone?).
Ha, ha., Uh, Oh., Afib, Alternate Explanations, We have a Winner, Hey, Shado Control, Hey, Ampar!, Snow Job Leopard, Cognitive Dissonance Abounds, Mac OS X Leopard SP1 (Snow Job) and a few other names is the same lonely poster desperate for attention. His use of “fanboi” ad nauseum is an obvious clue. Like a drug addict, he’s only here because he gets a rush from angering Mac fans. He gets his fix when you respond.
You’ll see this phenomenom all over the web. These trolls usually have minimal or no interest in the topic. Why else would someone be insulting and arrogant when it’s entirely unnecessary and out of context to the post? They get a rush from the illusion of control. They are empowered by the cloak of anonymity since first-hand human contact and personal responsibility are unnecessary (and possibly difficult or painful).
And like baiting a hook and casting a line, they are also compulsively repetitive and predictable.
Is that the best rejoinder you can write, Ampar? Pretty lame response for the ostensibly most brilliant fanboi ever.
Wouldn’t your time be better spent adroitly parrying every contrary post with quick wit and cleverly crushing every challenge with hard facts and unassailable logic?
How about simply hiking up your trouser,rolling up your sleeves, and engaging in some scintillating repartee?
No, all this is too difficult for you and the rest of the fanboi flock. Instead, you fanbois hijack names, retaliate with profanity-laced play ground retorts, and withdrawal in confusion – ad nauseam. Talk about repetitive and predictable, you fanbois are consistently a pathetic bunch.
You and the rest of the crew of clueless clods are the dregs of Macdom. If you had an original thought, Ampar, you flushed it this morning.
No matter what the trolls whisper…sales are good. Even better than sony? Is that right?
Aren’t we supposed to ignore posts from unregisturd posters? I do.
“No matter what the trolls whisper…sales are good.”
In the language of fanbois, “gooder” than what? How would you quantify good? How would you quantify poor?
Hmmm, apparently “gooder ” for Apple is performing only slightly better than the planet’s worst companies!
You’re good, too, BiZarRo BaLlmEr. Really, you are.
Oh, my gawd, I’m being ignored by El Guapo… 1-2-3… I’m over it now. Whew, that was close!
Obviously, registration doesn’t make posters any more intelligent, but you are officially a regis-turd fanboi. Maybe you’re Ampar’s lost original thought.
he, he. –
You really need to get professional help. Today. I’m not joking.
“You fanbois can draw so many conclusions from DailySearch’s little list of summary statistics.”
So, tell us. No doubt you’ve contacted the source (http://www.digitimes.com/contact.asp) without having to hide behind your bizarre, unfounded anger towards total strangers.
“Instead, you fanbois hijack names, retaliate with profanity-laced play ground retorts, and withdrawal in confusion – ad nauseam.”
Why does that irritate the voices in your head so much?
“You fanbois can draw so many conclusions from DailySearch’s little list of summary statistics.”
So, tell us. No doubt you’ve contacted the source (http://www.digitimes.com/contact.asp) without having to hide behind your bizarre, unfounded anger towards total strangers.
“Tell” what, Ampar? Is there a legitimate question that you are having difficulty expressing?
I have no need to contact “the source”. If the authors choose not to include relevant data or explain their methods, and the editor(s) did not correct these omissions, what reason would there be for them to amend the article? I’m not angry with these persons, only dissatisfied, disappointed, and discontented with their poor methodology, lack of analytical rigor, and unsubstantiated conclusions.
It seems that you are angry with yourself for placing so much faith and confidence in such a dismally deficient article, and being called out for it. What’s bizarre is your pretending to understand what constitutes valid data. What’s unfounded are your skills for interpreting numerical data and performing statistical analysis.
Apple’s failure to publish its 2008 Mac sales statistics only raises doubts about Apple’s sales performance.
I do find your behavior totally strange, Ampar. For example, your attempting to deflect attention and blame to Digitimes, when you originally fell for their drivel.
“Instead, you fanbois hijack names, retaliate with profanity-laced play ground retorts, and withdrawal in confusion – ad nauseam.”
Why does that irritate the voices in your head so much?
Since you don’t argue against the facts as I have presented them, I conclude that you agree with me that I am correct in my assessment of the puerile fanboi behaviors of those with whom you share a common bond.
But you agree that you need professional mental health assistance.
How do you explain your anger and hatred and lashing out (often completely unprovoked) at strangers?
What a pitiful creature you are, Ampar.
I correct your errors and misunderstandings, provide you instruction and education, and encourage you to better yourself; and you respond with animosity and resentment.
You are an ungrateful and spoiled child.
We don’t need or want you here. And we never asked. Please go away.
cool, looks like “crash” started using a lot of other names. I like him, he is a great foil……
“We don’t need or want you here. And we never asked. Please go away.”
Not very hospitable of you, PC. This is a public forum, yes?
“I correct your errors and misunderstandings, provide you instruction and education, and encourage you to better yourself; and you respond with animosity and resentment.
You are an ungrateful and spoiled child.”
BWAHAHAHAHAHAHAHAHAHAHAHA ! ! !
Funny joke ! !
But you actually believe that crap. How sad and creepy.
So, you really are a self-important, pathetic and pompous ass with a dangerous god complex. No one wants or asked for your tutelage. You’re a sick and sorry sack with some serious issues. It seems everyone knows it but you.