The TV & Cinema Crafts Jury awarded 23 nominations – the most out of any single jury this year. Environmental Design led the design categories with 14 nominations, including 2 for Mario Kogan Architect in Brazil and 2 for Art+Com in Germany. The Product Design Jury awarded 9 nominations – 1 each to Vitra, Samsung, Taxi Canada and Adiri, and the remaining 5 went to Apple. The Viral Factory, Motion Blur, Cutwater and EVB were among 8 nominees in Viral.
UK ad agencies lead the way with total work In-Book – AMV.BBDO at the top with 27 entries, including 2 nominations in TV & Cinema Crafts for ‘Tipping Point’ for Guinness. Twenty-three entries from DDB London went In-Book, including 2 nominations for ‘Wonderful Life’ for luxury retailer Harvey Nichols. BBH London was awarded 5 nominations for its work for children’s charity Barnardo’s, men’s deodorant Lynx and mobile network Vodafone along with 14 other pieces going In-Book.
Black Pencil Judging will take place on 1 & 2 May in London. The jury will consist of the Foremen and one judge from each original Jury. This group will decide if any work is truly groundbreaking. Previous winners include Nikeplus.com by R/GA and The Guardian newspaper redesign.
Apple’s nominations:
• Product Design, Leisure: Apple, Inc. – iPod nano
• Product Design, Leisure: Apple, Inc. – iPhone
• Product Design, Leisure: Apple, Inc. – iPod touch
• Product Design, Leisure: Apple, Inc. – iPhone Bluetooth Headset
• Product Design, Leisure: Apple, Inc. – iPod classic
• Product Design, Work & Industry: Apple, Inc. – Apple Wireless Keyboard
• Product Design, Work & Industry: Apple, Inc. – Apple Keyboard
• Product Design, Work & Industry: Apple, Inc. – iMac
• Online Advertising: TBWA\Media Arts Lab, Apple Inc. – “Don’t Give Up” Mac
Nominated work can be viewed online from 6 May here.