MarketWatch: Unlocked iPhones present dilemma for Apple

“With its long history in the computer business, Apple Inc. is no novice when it comes to hackers,” Rex Crum reports for MarketWatch.

“But even Apple seems to have been caught off-guard by the wave of consumers breaking into its latest gizmo, the iconic iPhone, in an effort to ‘unlock’ the device from having to operate within the network of its exclusive telecom-service partners, which include AT&T in the U.S.,” Crum reports. “The trend has been a mixed blessing for Apple. On the one hand, the company is still selling plenty of the devices, which rank as the most expensive wireless phone on the market.”

MacDailyNews Take: iPhone is not “the most expensive wireless phone on the market.” Not even close. Is Crum a liar, too lazy to take a few seconds to check prices, or just ignorant? You decide.

Crum continues, “On the other hand, iPhones that go unlocked are used on unsanctioned networks, denying Apple the ongoing revenue stream it has worked hard to secure through exclusive deals with its carrier partnerships.”

“Demand for the device is strong, and some consumers in other markets are apparently unwilling to wait,” Crum reports. “Estimates of the number of unlocked iPhones on the market range between 400,000 and more than 1 million. There have been reports of the iPhone being used everywhere from Australia to India to China — countries where the iPhone isn’t officially on sale.”

Such instances show the breadth of demand for one of the most-hyped technological products of the decade. That demand goes beyond the limits of Apple and its current network partners to completely control how the iPhone is distributed around the world,” Crum reports. “Chief Operating Officer Tim Cook touched on the matter during a Jan. 22 conference call to discuss Apple’s quarterly results. Cook said the number of unlocked iPhones ‘was significant in the quarter, but we’re unsure how to reliably estimate the number.'”

Full article here.

[Thanks to MacDailyNews Reader “Kari” for the heads up.]

For some reason, Crum neglects to mention the rest of Tim Cook’s relevant comments, so we will: Apple sees iPhone unlocking as a “good problem to have” and is a sign of iPhone’s popularity.

29 Comments

  1. Unlocked iPhones present dilemma for Apple

    Hmm…

    1: Cost to make iPhone $250
    2: Sell iPhone for $399 = $149 profit
    3: Make even more profit off of extended warranties and other products, battery replacement. Content sales.
    4: Make a per month kickback from select carriers.

    What dilemma?

  2. According to the numbers, it’s smart to:

    1: Buy a iPhone
    2: Jailbreak it
    3: Shop for the cost effective per month rate plan.

    Becaue if you go with the “authorized carriers” your going to be paying more in monthly fees. The basic service AND Apple’s monthly kickback.

    It’s not a lie when millions of people are jailbreaking their phones that something wasn’t planned right with this phone.

  3. I think its good for them in the negotiations with the local carrier. Demonstrates strong demand.

    But the quote about the iPhone being among the more expensive cell phones is totally correct. Most phones sell for less than 400$ (unlocked). iPhone might be a well-priced “smart phone” but it is expensive as a “phone”.

  4. “Cheap, cheap, my kingdom for anything cheap! If it ain’t cheap, it ain’t worth having. If it ain’t hackable, it ain’t worth having.” So says the average consumer in my beloved America, which explains both McDonalds and Microsoft. God bless us, every one.

  5. So, iPhones are ranked as the most expensive of wireless phones on the market and the extent of unlocking shows the breadth of demand for one of the most-hyped technological products of the decade.

    This fellow thinks the iPhone is too expensive for his budget because he is not willing to pay for quality in his life. More is better you know. The cheaper it is the more you can get. He also thinks the iPhone is popular because it is “the most-hyped.” It must be the hype. Its not cheap, so why else would so many people buy them. He thinks, companies give me my phones. No hype there.

  6. Over 2 million iPhones unlocked?

    I think Apple realizes that if they REALLY lockdown their iPhone that they will loose MILLIONS of future units sold.

    In the phone buisness, the numbers of devices in use is EVERYTHING.

    Apple should have offered a unlocked iPhone to begin with and then when zillions of them sold the carriers would have come begging to support it.

  7. @ ak1808

    I am not sure where you live but an iPhone in Oz is not even close to the most expensive “smart phone” out there! I have a Motorola K1 and it cost me WITH A PLAN $1300 AUD over 2 years! (or about $1180 USD). Hmmmm let’s see how many iPhones can I buy for that?

    I have no problem with a hacked iPhone – next purchase when I am in the States next week, in fact. Yep, I have an American Bank credit card. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

    So I guess the number will be 1,000,001or 2. Heeh!
    Yes, I now the score is more… I am just kidding!

    Why would anyone want ATT’s <lackof>service</lackof>
    ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  8. Stupid… You can’t use an iPhone where ever you want I hate apple for this. You can use a computer anywhere…. You can wear clothes from here and in japan. You can use a camera here and anywhere, but God forbid you use an iPhone anywhere in the World You are the Devil and going to Hell… Oh yeah i also have an iPhone

  9. Apple should charge a one-off $99 fee to bring all unlocked phones back on board with 1.1.4 after the SDK is released… They’d let people use whichever carrier they wanted… They’d earn God know how much one-off cash. Seems an idea.

    I’d pay it.

    Richard + iPhone
    Bangkok

  10. People seem to think it’s to do with expensive service plans.

    It isn’t, the unlocking is (mostly) in places in the world where there is no iPhone plan provider.

    @RJS – I think that is a good idea, hope they hear it.

  11. quote ” Crum a liar, too lazy to take a few seconds to check prices, or just ignorant?”

    All three.

    The true reality is cell phone users have been unlocking every phone that is manufactured that is locked, FOR YEARS.

    I unlocked every Sony Ericsson and Motorola I’ve owned. When the V3 RAZR came out, I unlocked the 4 I bought. I’ve bought unlocked phones.

    My point is unlocking an iPhone is NOT usual. And EVERY article or report convey the opinion that unlocking is a new thing with the arrival of the iPhone. People unlock their phones for many reasons. And switching carriers is one. But not the over-riding factor of unlocking.

    Every article written about the iPhone is from the point of view that Apple is stupid, can control it, ATT is rotten etc…

    NO ONE WRITES HOW EVERY VERIZON PHONE IS LOCKED TO VERIZON.

    NO ONE WRITES HOW EVERY SPRINT PHONE IS LOCKED TO SPRINT.

    Who cares? And I don’t believe Apple does either.

  12. “iPhone is not “the most expensive wireless phone on the market.” Not even close. Is Crum a liar, too lazy to take a few seconds to check prices, or just ignorant?”

    Is MDN too lazy to take a few seconds to check prices? I do not see you guys refuting his argument with facts… just emotional rants. I know the iPhone is not the most expensive… but don’t accuse someone of something you are not willing to do!

  13. Most people jailbreak their iPhones so they can install third party apps on it, not so they can use an unauthorized carrier.

    There are people who do unlock their iPhone so they can use it with an unathourized carrier, but most of them do so because the iPhone isn’t available to them in their country through an authorized carrier.

  14. Crum knows diddlysquat. Apple makes money off of all the sales especially to those where no forward revenue stream is possible due to lack of present distribution channels. So what? No big deal that they don’t make money off of a revenue channel they invented to go with iPhones they invented.

  15. Apple didn’t make a mistake. They wanted to make the iPhone hackable. The problem has come because people started making money off of hacking the iPhone.

    But who would want to risk FCC fines if the hack they used on their iPhone caused a cell carrier or cell tower outage. When you start modifying the Cell Radio’s code you run to risk of violating FCC regulations and could damage a carriers network or cell tower outage, Receive/Send bleed through, Signal walkover or frequency clashing. So, using a hack could end up costing you tens of thousands of dollars in FCC fines.

  16. WHY do so many people hate Apple?
    They must feel threatened by them.
    Every day we have another stupid article about an Apple product and its always full of bs and lies.
    The iPhone isnt even really a phone, its so much more.

    Most of these idiots havent even tried one.

    Now you can see how the US Govt. got away with the 911 scam – people are simply stupid and believe anything.

    Hail to the Chief, Macdonalds and junk-food induced mass hypnosis.

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