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Top ten reasons you don’t need Apple TV (yet)

Apple Store“Apple [has] officially kicked off its Apple TV publicity campaign, providing review hardware to friendly members of the press and enabling selected journalists to publish early reviews. The goal: to try and build enough positive buzz to sustain the newest member of the Apple family despite some mainstream skepticism about its prospects for success.
To provide a bit of balance for all the hype you’re likely to hear over the next several days, we bring you this: a list of the top ten reasons you might not need Apple TV, at least yet,” Jeremy Horwitz writes for iLounge. “Some are obvious, others aren’t, and all are counterpointed to present both sides of the debate. We’ll leave it for you to decide which side you’re on: will you line up for Apple TV, or sit this one out?”

Horwitz’s Top Ten Reasons You Don’t Need Apple TV (Yet):
(10) You have a fifth-generation iPod with video and a $20 bill in your pocket
(9) You don’t have a high-definition TV, or don’t use one as your primary set
(8) You have a large movie collection that isn’t in one of Apple TV’s two supported formats
(7) The iTunes Store doesn’t sell movies or TV shows in your country, or there’s nothing you want to buy
(6) You want to protest Apple’s pricing and bundling policies
(5) Apple TV doesn’t have a DVR – or you already have one
(4) It doesn’t have a DVD or other hi-def disc player
(3) You’re budgeting for another Apple purchase, like a Mac mini
(2) You want to hold out for a version with higher resolution or more hard disk space
(1) You want to wait until the reality distortion field dies down

Horwitz discusses each of the ten points above in greater detail in the full article here.

Related articles:
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Best Buy: Apple TV available in all 822 U.S. stores starting Tuesday – March 22, 2007
Analyst: Apple TV could hurt DVD sales and rentals – March 22, 2007
NY Times’ Pogue: ‘Apple TV offers a gracious, elegant, effortless, delightful experience’ – March 21, 2007
Apple TV unboxing photos, interface video – March 21, 2007
Things you might not already know about Apple TV – March 21, 2007
Reuters: Apple makes biggest move yet into living rooms with Apple TV – March 21, 2007
Mossberg hands-on with Apple TV: ‘beautiful design, easy-to-use, classic Apple: simple and elegant’ – March 21, 2007
Apple TV projected to surpass TiVo, Netflix – March 20, 2007
Former Microsoft ‘Enthusiast Evangelist’ Gartenberg looks at impact of Apple TV – March 20, 2007
Apple TV ships – March 20, 2007
Apple shares rise on positive Apple TV analyst comments – March 19, 2007
Analysts: Apple to ride Apple TV + iTunes ‘Trojan horse’ into living room – March 19, 2007
Will Apple TV be even bigger than iPhone? – March 19, 2007
Apple adds 720p Apple TV high-definition export mode to QuickTime – March 19, 2007
Apple planning to buy Miglia to add DVR capabilities to iTunes and Apple TV? – March 17, 2007
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Piper Jaffray expects 2 million Apple TV units to be sold in 2007 – March 16, 2007
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Solution providers expect Apple TV to be hot seller – March 15, 2007
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Apple TV manufacturing ramp up to begin as early as today – March 12, 2007
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Apple CFO talks Apple TV, iPhone, Leopard and retail (link to full transcript) – March 07, 2007
PC Magazine: Why Apple TV matters – February 23, 2007
Bear Stearns: Apple TV and iPhone have changed the Apple story for the better – February 21, 2007
Deutsche Bank: Apple TV could take 30% of set-top box market within a few years – February 21, 2007
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Apple embraces casual gaming; iPhone, Apple TV to join iPod as gaming devices – February 09, 2007
Former GM of Microsoft’s Xbox Live Arcade: Apple TV to become video game console – February 08, 2007
ZDNet’s Graham: Apple TV hits a number of sweet spots, poised to make a big impact – January 25, 2007
Is Apple out to kill cable television? – January 25, 2007
RUMOR: Apple TV sales blowing away Apple’s internal expectations – January 25, 2007
Steve Jobs: Apple TV is the ‘DVD player for the 21st century’ – January 22, 2007
Apple TV beats out iPod, hits top spot on Apple Store sales chart – January 19, 2007
Report: first batch of 100,000 Apple TVs to ship this month – January 11, 2007
Steve Jobs moves to control the living room with Apple TV – January 10, 2007
Analyst Bajarin: Apple’s iPhone and Apple TV are industry game changers – January 09, 2007
Apple premieres Apple TV: movies, TV shows, music & photos on your big screen TV – January 09, 2007
RUMOR: Apple may enter video game market – December 05, 2006
Could Apple become king of game consoles? – September 26, 2006

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