“Obviously quite a bit is going to be written about Apple’s new releases… Hopefully I can cover new ground,” Mark Cuban blogs for Blog Maverick.
There are a couple things that are special about Apple’s announcement today as it pertains to Movies and TV shows.
1. 80GB iPod hard drive
2. 1.5mbs encoding speed for “near DVD quality”
3. iPod interface now viewable on your HDTV
“So what does this mean to video on the net for everyone else? For movies, nothing. Nada. Downloading wont get any faster. DRM is still a nightmare. High Definition video from the net is still a nightmare. In fact, the best way to beat Apple in this game is for cable and satellite companies to push as much content as possible to HD. The greater the expectation for HD content from consumers, the less value to consumers for downloading movies,” Cuban writes. “For TV shows, its still a great idea. Selling TV shows is found money for Apple and producer.”
“And of course retailers continue to be big losers in this. Apple gets a movie store with unlimited inventory, for no inventory cost (that we know of), at a price that appears to be lower than what retailers currently sell many DVDs for. (unless of course Disney withholds certain DVDs from Apple in the future and only makes less popular titles avialable day and date with their DVD release. Retailers are asked to stock their shelves and warehouses, deal with carrying and marketing costs and sell their products at what looks like premium pricing,” Cuban writes.
Cuban writes, “Which means it wouldnt be a surprise if retailers sent a loud and clear message to non Disney related studios about the direction their stocking orders will go if they cooperate with Apple.”
Full article here.
Steve Jobs gives sneak peek of Apple’s “iTV” wireless set-top box:
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