SanDisk debuts 6GB flash-based Apple ‘iPod nano killer’

SanDisk Corporation introduced today its SanDisk Sansa e200 MP3 player with a large color screen and 6GB of storage capacity for listening to music or viewing photos and personal videos. The company also introduced the Sansa c100, a value-conscious MP3 player with a color screen and compact size. Both families were unveiled at a press conference at the Consumer Electronics Show where SanDisk is demonstrating products in Booth #30329, South Hall Level 3, Las Vegas Convention Center.

The Sansa e200 series features a slim new design and a 1.8-inch (4.572 cm) TFT color screen (QCIF+) along with high-quality audio, photo viewing and video playback capabilities. It offers an industry-leading, 6GB capacity ($299) that holds more than 1,400 MP3 songs (4 mins. per song, 128kbps MP3, 64kbps WMA). It is also available in 2GB ($199) and 4GB ($249) models.

SanDisk took pains to note that the players’ back cover is made with a Titanium alloy from Liquidmetal Technologies that is “stronger than steel and highly resistant to scratches and wear.” It includes a rechargeable Lithium-Ion battery which can be replaced by the customer to ensure the player provides many years of continuous service. Dimensions of the Sansa e200 are 1.7 in. wide x 3.5 in. long x 0.5 in. high (4.4 cm wide x 8.9 cm long x 1.3 cm high).

For instant access to millions of digital songs, the Sansa e200 series players will support Microsoft PlaysForSure so consumers can download and pay for songs individually or download an unlimited amount of music for a flat monthly subscription fee from music stores such as Rhapsody To Go and others.

The Sansa e200 series features include:
• Icon-based menu for easy navigation
• Slideshow function to conveniently view photos and play music simultaneously
• FM tuner with on-the-fly recording to save your favorite songs or programs
• microSD expansion slot for additional memory capacity and support for SanDisk TrustedFlash and gruvi content cards that can be shared with mobile phones
• Universal accessory connector for the easy addition of future accessories.
Note: Sandisk has about 29 percent of the worldwide flash player market, while Apple has about 49 percent, according to NPD Group.

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58 Comments

  1. Why is EVERYTHING that competes with the iPod dubbed “iPod Killer”? Can’t a product attempt to compete with our iPod (although usually inferrier) without the maker trying to “kill” the iPod? You really think that EVERY manufacturer says “we are building the iPod Killer®™” (phrase should be trademarked and copy written the way MDN uses it). Can’t the manufacturer of competing products be in it to make a couple of bucks without thinking they are going to kill everything else out there?

    Go ahead now… flame me… but I am one of you… I am an Apple Tech.. have been for over 8 years… Mac user for over 15 years. Just trying to point out that every MP3 player that comes out is “iPod Killer®™” to MDN.

    The Dude abides.

  2. The Dude – As you carefully noted it was MDN who labeled this the “Apple ‘iPod nano killer'”, not the company.

    Only MDN uses the “Apple ‘iPod nano killer'” label.
    Why? I guess I would call them jealous, immature unclever idiots, but then I would be down in their simpleton, wannabe´ journalist level.

    Like the wimpy nerd that goes around the grade school playground calling people the same name time after time after time. It wasn´t clever the first time, it is not clever or effective the 100th time.

  3. huuummm, yeah, not bad…
    But this is just following Apple…
    Competitors just follow, follow, follow, or copy, but I don’t see any inovation inthere… a bit too easy I think…
    Apple is strong, long life to Apple !

  4. It’s not an iPod, thankfully – I have owned an iPod and been disappointed with it’s performance. Specs are phony, the battery ran down quickly, strange glitching with the playback on occasion. Of course the e200 doesn’t hold as much music or connect to iTunes – I’ve abandoned iTunes long ago, for eMusic. How can you beat .25¢ a download? And it has all the music I am looking for. Sorry, commercial-pop consumers, this won’t feed your need for publicly acceptable music, but why do you even have an iPod for? For a status symbo?

    Who needs AAC encoding? So you can fit more songs on your iPod, but you lose even MORE data than MP3 encoding. it’s not “lossless”…

    In any case, I now have an e270, and it holds most of my music (I have well over 2,000 tracks). It’s currently holding 1400 of them, and many are at 192 bitrate. A Flash drive is more durable, the GUI is nice. Soon it will be able to play back movies from my Mac, when I figure out how to encode them – the same with my photos. And for MUCH less than an iPod. I don’t care about iTunes, and I don’t care about extending my Mac with one. It was cool for a while, now it’s almost passe.

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