“Industry analysts and others have confirmed that Intel Corp. has formed an internal ‘Apple group.’ This group, formed in the wake of Apple Computer Inc.’s decision to base its next generation of Macintosh computers on Intel processors, is comprised of engineers and sales staff,” Daniel Drew Turner reports for eWeek. “Intel has similar groups for other large clients such as Lenovo and Hewlett-Packard. Specifics on the Apple group are sparse, however. Details are considered confidential internal information, said Intel representative Tom Beerman.”
“‘Intel’s goal is to sell as many chips as possible, of course,’ said Mark Margevicius, a research director at the industry analysis firm Gartner Inc. Towards that, he said, Intel sets up groups ‘to work with as many unique suppliers as possible.’ He also noted that although the official Apple group is new, Intel has had ‘skunkwork’ operations over the years to demonstrate technologies to potential customer Apple. Apple CEO Steve Jobs has admitted that Apple has long maintained an Intel-compatible version of Mac OS X, code-named Marklar,” Turner reports.
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