Apple’s Mac OS X making inroads in the business community

“Apple Computer’s UNIX-based Mac OS X operating system is making inroads in the business community, according to a report by market research firm Jupiter Research. The report tracks desktop and server operating systems in medium to large sized business,” Jim Dalrymple reports for Macworld.

“The report found that in businesses with 250 employees or more, 17 percent of the employees were running Mac OS X on their desktop computer at work. In Businesses that had 10,000 or more employees, 21 percent of employees used Mac OS X on their desktop work computer,”Dalrymple reports. “Mac OS X Server is also doing well with businesses. Nine percent of companies with 250 employees or more used Mac OS X Server, while 14 percent of companies with 10,000 employees or more used Apple’s Server software.

Dalrymple reports, “Due reporting techniques, comparisons to where Mac OS X was last year at this time were not available. However, Jupiter Research Senior Analyst and author of the report, Joe Wilcox, characterized the numbers as significant for Apple. ‘What we are seeing is Mac OS X taking share away from traditional UNIX installations,’ Wilcox told MacCentral. ‘In some cases, OS X is taking share away from Windows, as well.'”

Full article here.

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Apple Mac sales soared in second quarter 2005; Apple now No.4 seller of U.S. personal computers – July 19, 2005
Piper Jaffray: Apple Computer primed for continued market share gains – July 19, 2005
Gartner: Apple grows shipments 31 percent in Q2 2005, moves from 5th to 4th in U.S. market share – July 18, 2005
IDC: Apple gains U.S. market share at double overall market rate, up to 4.5 percent for Q2 2005 – July 18, 2005
Apple smashes street with record revenue, earnings; shipped 6.155 million iPods – July 13, 2005

36 Comments

  1. No
    Freakin’
    Way.

    Jupiter’s smokin’ crack or the article’s reporting it wrong. Maybe 21% of COMPANIES had users on Macs, but no way in hell 1/5 of users are on Macs.

    MDN – you should know better than to repeat this obviously wrong drivel. I’m surprised at you.

  2. What I said somewhere else on this…

    I just read this and thought the number must be bullshit, or they’ve been reported in a very misleading way. I was thinking if you took those numbers and just worked through the number of Macs sold that can actually run OS-X, then it would probably prove that these stats are impossible. You wouldn’t even need to remove all the home Mac users from the equation .

    Unless, of course, there aren’t actually that many companies with over 250 employees. That’s maybe the data that’s missing that would help make sense of this. Even if that still meant low overall market share and low numbers sold, if this is correct about desktops on business desks, then it does become significant. To have over 15% of market share for large business desktops would really be worth shouting about. It makes not developing for dual (desktop) platforms nonsense due to market share a nonsense. Companies that make desktop software aren’t interested in how many servers and cash registers and ATMs they can’t sell their software to, after all.

    As it stands though, without making it clear, it just sounds like nonsense. I’d love it to be true, but I can’t see it.

  3. Well, there certainly aren’t a whole lot of companies with over 250 employees. That easily eliminates 90+% of the businesses in the US when you’re talking about that many people…

  4. the question should be how many companies where sampled and what is the margin of error. the other question is what criteria qualified/disqualified the company to participate in the survey. you can’t give out number w/out telling us what the sample group is.

  5. Yeah right. We gobble this up. MDN has an understated headline and no take stating how fantastic this is – probably because they have doubts. And most of the posters think it’s nonsense.

    Mac users are not gobbling this up. Macidiots might be, I guess, but they’re idiots despite the platform rather than because of it.

  6. Practically every post so far has said that the numbers don’t add up and can’t be correct, yet “noMac” spouts that we are “gobbling” it up. What I see are plenty of people who can read statistics and understand when when the statistics don’t mesh with reality. Here’s to you my Mac friends. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

    Support the argument when it makes sense, debunk it when it doesn’t.

  7. NoMacForYou is a bored troll with too much tmie on his hands. He trolls for flame wars because he’s wanked so many times today, he’s too sore to go it again.

    Truly pathetic.

  8. Most of you are reading this wrong. It doesn’t say small businesses which would be less than 50. Its businesses with 250 people or over. Large companies like IBM, and yes, people at IBM use Apple computers, especially powerbooks. So this does make it a very small amount of companies that are over this 250 minimum. So these stats could be true.

  9. Only one way: ask Joe Wilcox how Jupiter Research collected this data.
    Unless he had totally wrong and the % is increase of adoption in business, that is add a “+” in front of the numbers.

  10. or it is as for the Server. Those are % of companies having employees with Mac. Even if a 250 persons business had 2 Macs it would count as “Business adopting Mac”.

    Joe, what numbers are you throwing around, may I ask?

  11. Numbers are consistent with our business:

    ~8000 computers
    ~2400 are Macs, majority of Powerbooks though.

    Seems the trend is to buy a Powerbook when a portable PC breaks. It is happening very fast.

    MDN MW “feeling” as in “I have the feeling it is not that far fetched”

  12. Dunno… I work for a large firm (7,000 employees) and we have a group doing wintel/Apple hardware installs. In Michigan alone last year, we installed 2200 Apple computers for 3 different clients.
    Maybe there’s something to it?
    (Ha… magic word is fear!)

  13. Really large businesses tend to have advertising, design and/or art departments. Those departments usually are swimming in OS X machines. These numbers aren’t really so surprising when you get past the knee-jerk reactions and think about it.

    All the large advertising firms I work with are at least 25% OS X. The creatives all get Macs, the account reps and accountant types use Wintel machines. If one or two ad agencies or some other similar businesses with large creative departments were included in the survey, that really change the percentages.

  14. Rather than going apesh*t over the abbreviated pieces above, TRY READING THE ACTUAL ARTICLE!

    If you read it, you will find it states CLEARLY…

    “businesses with 250 employees or more… 17 percent of the employees were running Mac OS X on their desktop computer at work.”

    “Businesses that had 10,000 or more employees, 21 percent of employees used Mac OS X on their desktop work computer.”

    Why is this so difficult to believe? Most large companies have between 15-30% of their employees in management positions. Managers are the most likely Mac users. Why? Because they can often bypass usual purchasing routes by buying whatever they want on their expense account credit cards, or can often afford to buy computers themselves. It’s the low level workers that get the mass purchased Dells and all that Windows crap because the company buys them in large parcels at crap low prices and they can’t bypass channels.

  15. furthermore.. Mac OS X makes networking with Windows environments a snap.. sooo.. what.. you think these companies are running some wacky Legacy software from the 80’s… with fluid networking, the employees can decide what kinda computer they want.. so many pick a Mac.. about 5 times as many pick a PC (you know.. cuz they need a floppy disk..” width=”19″ height=”19″ alt=”wink” style=”border:0;” /> )

    good news.. says more about the stability of networking and the ubiquity of businesses (MS office software.. ms office software.. ms office..) than anything else..

  16. As much as a I like this to be true, I don’t believe this. In over ten years of dealing with companies of 20 – 50,000 people, I’ve never seen anyone use a Mac. (I’ve been through 100’s of these companies).

  17. Web stats suggest around 3% of computers online are Macs. The proportion is probably slightly higher among home users, as many Mac users are forced to use PCs at work.

  18. Macs are too expensive to be a real option for most businesses. Most businesses do not deal with graphics or design much, just database and connectivity. Apple obviously made a choice in the product that they would provide. If Apple, and their new “buddies” Intel can reduce the shelf price of Macs by $200 per processor across the board, maybe more businesses will get Macs.

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