Apple unveils Preview Release of QuickTime 7 for Windows; nearly billion QuickTime copies downloaded

Apple today delivered a preview release of QuickTime 7 Player and QuickTime 7 Pro for Windows, the industry’s first mainstream H.264 solution for streaming and playback of High Definition (HD) video on the Windows platform. Ratified as part of the MPEG-4 standard, the H.264 video codec delivers pristine quality video across a broad range of bandwidths, from 3G for mobile devices to iChat AV for video conferencing to HD for broadcast and DVD. H.264 has been adopted by both the DVD Forum and Blu-ray Disc Association for the next generation of high definition DVDs.

“With nearly a billion copies downloaded, QuickTime has an impressive legacy of developing and supporting the latest digital media open standards and is already an incredibly popular Windows technology,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing in the press release. “By utilizing the superb H.264 codec to deliver gorgeous video content, QuickTime 7 will change the way users experience video on their computers, mobile phones and televisions.”

QuickTime 7 Player for Windows features:
• support for H.264, the state-of-the-art, worldwide video standard
• support for playing up to 24 channels of audio, including 5.1 and 7.1 audio
• new and improved playback controls, including jog shuttle and variable speed playback options
• zero-configuration streaming for easy access to the optimal streaming experience
• live resizing for smooth playback as a user changes the size of the QuickTime 7 Player window

QuickTime 7 Pro for Windows features:
• H.264 video encoding for easy creation of pristine video for any use, from 3G to HD and everything in between
• support for configuring and encoding 5.1 audio
• new full-screen controls for easy access to player controls in full-screen mode
• native support for VBScript, enabling QuickTime workflow automation
• background exporting to allow users to continue working during exports
• all-new movie settings for simple and efficient movie authoring.

With nearly a billion downloads, QuickTime is Apple’s industry-leading, standards-based software for developing, producing and delivering high-quality audio and video over IP, wireless and broadband networks. QuickTime was chosen by the International Organization for Standardization (ISO) as the basis for the MPEG-4 file format and is at the core of the 3GPP and 3GPP2 standards. Because of QuickTime’s strong support for standards, mobile operators using Apple’s hardware- and software-based mobile streaming solution can deliver streaming media to the broadest range of mobile handsets without incurring the cost and complexity that results when multiple proprietary technologies are deployed.

The preview release of QuickTime 7 Player for Windows is available immediately as a free download from

The preview release of QuickTime 7 Pro for Windows is available from the Apple Store for $29.99 (US) for a single user license. The final versions of QuickTime 7 Player and QuickTime 7 Pro for Windows will be available this summer.


  1. I guess that’s what they’ve been working on for the past six months.

    I still can’t get over this Keynote. Besides the bad news of plummeting resale value of all fo our PPC “legacy” hardware, what did we get new & exciting/improved from today’s keynote?

    iTunes podcasting, whatever…

  2. I wish you “my PPC is obsolete” people would grow a brain. Just think about it for a minute… Would you rather have a late-release rock-stable PPC Mac, or a version 1.0 Intel Mac running all your PPC software through an emulation layer at 1/2 the performance of a PPC Mac?

  3. And why do I keep hearing the Intel chime!
    MAKE IT STOP!!!!!


    HAHAHAHAHA ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  4. If Apple will indeed use Intel’s DRM in their chips, then it is a bloody shame. If not, Apple’s got a good thing going. I’m personally disappointed by the news of “Intel Inside” new Macs starting next year, but you won’t catch me whining any time soon. There are too many benefits to this move.

    Oh, and one last thing (Steve completely forgot that phrase this time… damn)… it’s “”Macintel”

  5. I noticed that the “Kingdom of Heaven” 720p preview plays much more smoothly on my 1.67GHz PowerBook G4 than it does on my 2.1GHz AthlonXP. I’m sure that the Velocity Engine is making the difference… Oh well, nobody but Apple ever made good use of the Velocity Engine anyways.

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