Apple posts ‘iPod Your BMW’ TV ad online via QuickTime

“Connect with music like never before behind the wheel of your BMW 3 Series, and X3 and X5 SAV, Z4 Roadster or MINI. With the installation of an integrated adapter developed by Apple and BMW, you can now control your iPod or iPod mini through the existing audio system and multi-function steering wheel. Which means no loss of power. No loss of sound quality. No loss of control,” reads Apple’s “iPod Your BMW” web page. Apple has also posted their “iPod Your BMW” TV ad online.

See the ad here (QuickTime required).

Related MacDailyNews article:
Apple & BMW unveil ‘BMW iPod Adapter,’ first seamless integration of iPod and car audio system – June 21, 2004

30 Comments

  1. Track 01, Track 02

    Pretty boring stuff. If the BMW display could present the iPod track info (artist, album, etc..) that would be something.

    And I have a cord that looks identical to that one – connected to my Belkin AC adapter. Another cord connects my audio-out (headphone) port to a Sony Cassette adapter. If my hybrid Prius didn’t include the cassette player, I’d get a direct line-in as well.

  2. OK, cool, but I dont own a BMW, I want it in my Jeep. Hopefully Alpine will release their new iPod compatible series. I need one or I will explode.

  3. So much for the first level of integration — a patch up job. Hope they’re working on the second level or third level. You need a 2002 or later with no navi or cd changer and five specially set-up playlists or listen to the whole library: *click Track 3,065 *click Track 3,066 *click….

    Rome wasn’t built in a day.

  4. My honda element pretty much does that already. It came stock with an external stereo input jack for MP3 players sitting right there in the dash.

  5. I went to the MacExpo in Cologne, Germany last Friday, 18-Jun-04, and there I get into a Smart car (http://www.smart.com) with an iPod attachment (right in front of the stick) where you can connect your iPod. It costs about �170 and you control the songs directly on the iPod, not from any controls on the car or car stereo.

    As I was testing it, it was pretty cool. The holder was in plain sight, angled, and within reaching distance. So, I’m not so sure if BMW can really claim it’s the *first* car manufacturer to integrate the iPod.

    For a VR experience of the iPod in the Smart car:
    http://www.panoramas.dk/smart/

  6. BMW is not claiming to be the first to integrate it. Both Apple and BMW worked on this to be the first to integrate this into the car seemlessly, and then make it available to the public. Even on Apple’s website they claim that BMW is the first manufacturer to fully integrate seemlessly with Apple. Othe cars may have jacks for MP3 players (ie. Prius), but if you have a problem with it, it is not supported by the MP3 players company. This is the work of both Apple and BMW and they will both hold responsibility for it. Yes, it’s still very new, so we’ll see if it has any faults, or improvements.

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