“The snob appeal has been fading at shopping mall Pacific Plaza. It wants to be hip and happening again, and is plumping once more for yuppie brand names to fill its five floors. With upmarket furniture retailer Lifestorey bowing out in June following the exodus of the Prada group last year, the Scotts Road complex hopes to carve a niche with brands that appeal to shoppers aged 18 to 35,” Kelvin Wong reports for The Straits Times. “Market buzz is that a one-stop Apple Centre will be the anchor tenant, occupying all 11,000 sq ft of space on the fourth floor. Bigger than the three existing Apple Centres here, it will be a ‘complete concept’ store, modelled along the chain of Apple stores in the United States and Japan, sources told The Straits Times yesterday.”
Wong reports, “The store will be run by a third-party reseller because Apple Computer does not operate retail outlets on its own outside the US.”
Full article here.
MacDailyNews Note: Apple does indeed operate retail outlets on its own outisde the US, in Asia, no less, with their Apple Store Ginza in Tokyo, Japan.