Apple’s online store: one million served

Apple on Friday announced that it had served its one millionth unique customer at the company’s online Apple Store. “Reaching our one millionth customer is a major milestone, and is proof positive that our online shopping experience is second to none,” said Tim Cook, Apple’s executive vice president of Worldwide Sales and Operations. “The Apple Store is a popular way for a growing number of consumers and businesses to buy Apple products, and with extensive build-to-order capabilities, easy 1-Click shopping and free shipping on orders, it’s never been easier to buy a Mac online.” Read the press release here.

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