Apple opens MacWorld negotiations with IDG World Expo

“Apple Computer Inc. opened negotiations yesterday with IDG World Expo about how to ensure Apple’s participation in the Boston Macworld trade show in 2004. Citing progress in the talks, Charlie Greco, chief executive of IDG World Expo, said he had taken off the table a threat he made last week to bar Apple from the IDG-sponsored Macworld show in San Francisco if it did not take part in the Boston event. That would have deprived Apple of a major public forum. The annual keynote speech by its CEO, Steve Jobs, is one of the biggest media events in the computer industry,” writes Hiawatha Bray in Tuesday’s Boston Globe. Read it here.