MacDailyNews - Where Mac news comes first

 MacDailyNews Poll

Deal of the Day

5 Day Most Commented

Opinion Archive

Current Headlines

Latest Joy of Tech

  • Latest Joy of Tech!

MacNN

AppleInsider

Macworld UK

TUAW

MacRumors

Yahoo! Finance AAPL

iTunes Top 10 Albums

Mac OS X Downloads

Sun, Mar 14, 2010 - 08:25 PM EDT  —  AAPL: 226.60 (+1.10, +0.49%)  |  NASDAQ: 2367.66 (-0.80, -0.03%)

Microsoft establishes 12 principles for Windows development
Thursday, July 20, 2006 - 10:24 AM EDT

"Microsoft has announced 12 principles by which the company will guide its development of the Windows desktop platform, starting with Windows Vista and beyond," Darryl K. Taft reports for eWeek.

"At a New America Foundation Policy Luncheon at the National Press Club here, Brad Smith, Microsoft's senior vice president and general counsel, outlined the principles and discussed lessons Microsoft has learned over the past 10 years based on antitrust battles, regulatory scrutiny and fierce competition in the operating system and software market in general," Taft reports.

Taft reports, "Smith said the principles largely come from things Microsoft picked up in the consent decree the software giant signed in settling its landmark antitrust battle with the federal government, but that more recent developments led to the crafting of some of the other principles."

Full article here.

MacDailyNews Take: The real 12 principles for Windows development:
#1. We will charge our pigeons customers annually for protection from Windows itself.
#2. We will periodically release a non-binding "12 principles for Windows development" in an attempt to keep the government off our backs.
#3. We will save on lighting costs during Windows development by having our CEO light the spaghetti coding room via mouth-powered light bulb.
#4. We will strive to maintain Windows' upside down and backwards paradigm that we established to avoid losing a "look and feel" lawsuit from Apple Computer.
#5. We will no longer threaten to "knife the baby" in back rooms. We'll just do it preemptively whenever necessary.
#6. We will continue to encourage Web developers to use our proprietary hooks to create websites that only work with Internet Explorer.
#7. We will travel to WWDC annually to see what we can steal learn from Apple for our next version of Windows, codenamed "Rush," due late 2112.
#8. We will maintain Windows security holes and create new ones in order to fulfill principle #1.
#9. We will continue to negatively impact world productivity by approximately 30%.
#10. We will continue to hire icon and UI designers directly from underfunded elementary schools.
#11. We will compete legally until we fail, then all bets are off.
#12. We will always sell Windows before its time.

Send us links! Email: webmaster@macdailynews.com

Apple Store Advertisements
iPhone 3G S: From $199. Free shipping.
New 13-inch MacBook: From $999. Free shipping.
13-inch Macbook Pro: From $1199. Free shipping.
13-inch MacBook Air: From $1499. Free shipping.
15-inch Macbook Pro: From $1699. Free shipping.
17-inch MacBook Pro: From $2499. Free shipping.
New Mac mini: From $599. Free shipping.
New iMac 21.5-inch: From $1199. Free shipping.
New iMac 27-inch: From $1699. Free shipping.
Mac Pro: From $2499. Free shipping.
iPod touch: From $199. Free Shipping.
iPod nano: Now shoots video! From $149. Free shipping.
iPod shuffle: From $59. Free engraving. Free shipping.
Apple TV: From $229. Free shipping.

MacDailyNews on Twitter

MacDailyNews app for iPhone and iPod touch

[UPDATE: 10:46am EDT: Of course, DakRoland, you are correct. #12 changed in "Take."]

Bookmark and Share

Always -- Free ground shipping with orders over $50 at the Apple Store.

Reader Feedback: = registered.
Unregistered users: Feedback from multiple usernames are subject to deletion. Off-topic and posts from suspected astroturfers will be removed.

Reader feedback page 1 of 1 pages:
Jul 20, 06 - 10:32 am Comment from: Steve B.

#13. I will throw a chair at your face if you don't agree

Jul 20, 06 - 10:32 am Comment from: Mac Man

I heard that the number 12 is special to the illuminati. wink

Jul 20, 06 - 10:37 am Comment from: Boeing777

#13 We must make sure that MDN (Microsoft & Dell News) continues to cover our business like no other douchebag has done bafore.

Jul 20, 06 - 10:37 am Comment from: norm e.

Wow, I went to the site and read the 12 items.

I think they are a real eye opener.

MS will work.
It will work with others.
It will not try to screw others.
It will be easy to work with.
It will. . . . . . . ahh, you get the idea.

Apple. It just works.

N.

Jul 20, 06 - 10:42 am Comment from: DakRoland

I thought #12 would be "We always sell Windows before it's time (Why else would we have Service Packs and Security Updates galore?!)"

Jul 20, 06 - 10:45 am Comment from: Hard Hard

#1 - Make big announcements that all the lap-dogs out there will tout as "the greatest thing in the world that you MUST have".

#2 - ?????

#3 - Profit!

Jul 20, 06 - 10:45 am Comment from: XII

Boeing777 thought he wanted the truth, but once MDN gave it to him in 12 easy-to-read points, he found he couldn't handle it.

Jul 20, 06 - 10:46 am Comment from: Thorin

Well, that was a waste of time. But, that was my goal! smirk

Jul 20, 06 - 10:50 am Comment from: Wade

Wow, yet another twelve-step program for self-improvement. I'm sure it will do just as much good as all the rest....

Jul 20, 06 - 10:53 am Comment from: 12 tennets of Apple

#1 Apple works so you can experience true productivity and creativity.
#2-12 Enjoy productivity and creativity.


MDN word == "Asked" as in "when asked how close the new windows OS was to completion, Balmer replied "I don't have time to answer your question. I'm too busy running my antivirus scan and defrag. Plus I have to shine my head with marinara sauce so I can get the light bulb in my mouth to work."

Jul 20, 06 - 10:53 am Comment from: Todd Woodward

You forgot:

# Overpromise; Underdeliver

Jul 20, 06 - 11:05 am Comment from: macromancer

Good of them to do this 5 years into VISTA development.

MW lack, as in vision.

Jul 20, 06 - 11:06 am Comment from: Tacitus

From the article: "....Regarding the ongoing battle Microsoft is having with the European Union, Smith said he hopes these principles can help.".

In other words, provided we look sincere maybe those dummies at the EU will believe us. If Neelie Kroes fall for that one, she should give up.

Hopefully the EU will hit them hard where it hurts.

Jul 20, 06 - 11:35 am Comment from: M$S

#14. We will continue to taunt Happy Fun Ball.

Jul 20, 06 - 11:38 am Comment from: It's a late late now

I'm sure MS had these principles years ago, you wouldn't just ivent them when vista is almost complete!

Jul 20, 06 - 11:47 am Comment from: Yes

I agree with Boeing-- it seems that whenever there are fewer than 7 or 8 Mac stories per day, they go off on anti-Microsoft tangents. We want Mac!!!

Jul 20, 06 - 11:50 am Comment from: Buster

No. 5 is business terms: Microsoft will not retaliate against any computer manufacturer that supports non-Microsoft software, Smith said.

I cannot believe they wrote this. It reminds me of the sharks in finding Nemo.

i ...will ...not ...eat.. fish... Wadda loada crap

Jul 20, 06 - 12:00 pm Comment from: Holy Mackerel

Buster:

they said nothing about retaliating against Software Developers i.e. Google, Apple, Novell, Accounting, Symantec, WordPerfect, Lotus, Oracle, OpenDoc, GPL, etc.

It is more what is not said than what is said.

MS, just once, give me something I can believe to be true and think you really mean it.

Jul 20, 06 - 12:14 pm Comment from: tsil aercam

You just couldn't make this stuff up could you?

<sarcasm>
1. We will try to make Windows less vulnerable to Viruses
2. We will try to make Windows less vulnerable to Infections
3. We will try to make Windows less vulnerable to Spyware
4. We will try to make Windows less vulnerable to Trojans
5. We will try to make Windows less vulnerable to Adware
6. We will ship VISTA at some point.
7. Honest.
8. And it will come with software to protect your PC.
9. Which you will have to pay extra for. Every year.
10. Yes, you are a schmuck, (whoops! did we say that out loud)?
11. Wait, where are you going!
12. Stop looking in the window of that Apple store! no... too late... he's gone in.

Still, never mind, there's still plenty of other schmucks out there... look here comes one now....

Mac Realist, how are you! Your PC playing up again is it? never mind. Look here's this shiny new product called Vista! and it'll solve all your PC problems.

Yes, I know we said that last time.

And the time before that.

And yes, the time before that, but what's the alternative, become a Mac user?

Yes, we thought you'd say that. That'll be $300 please and your eternal soul, oh wait, we've already got that. Just sign here for computing hell.

Did I say hell?.. I meant... heaven, or something.

</sarcasm>

Jul 20, 06 - 12:18 pm Comment from: wandering joe

Hey!!! Rush is cool. You can't slander their good name that way!!
(was funny though)
wink

Jul 20, 06 - 12:25 pm Comment from: Microsoft = King

Microsoft has more money than steve jobs pervert, of course microsoft will figure a way to stop Apple, if they dont, sony and dell might merge and do it themselves.

Noone is going to allow Apple to be the dominant force with their OS. and own hardware. it wont last .

Jul 20, 06 - 02:11 pm Comment from: BustingTheSkullsOfIdiots

Microsoft = King, why don't you learn how to construct a sentence? Fourth-graders do sound more believable than third-graders, you know. But just to humor you, Dell would license OS X if they thought it would keep the money rolling in. So much for Dell wanting Apple down for the count.

Jul 20, 06 - 02:17 pm Comment from: RamaSod

The reference to one of Rush's longest albums (2112) was quite humorous.
Although the Micro$oft nut who that goes by the name "Microsoft = King", was icing on the discussion. If Micro$oft is king and we live in a republic that is money- and power-hungry, maybe we should set up the guillotine and have some old-fashioned regicide.
Long live the Asshole at Apple.

regicide |ˈrejəˌsīd| - noun the action of killing a king. • a person who kills or takes part in killing a king.
DERIVATIVES: regicidal |ˌrejəˈsīdl| adjective
ORIGIN: mid 16th cent.: from Latin rex, reg- ‘king’ + -cide , probably suggested by French régicide.

Jul 20, 06 - 02:24 pm Comment from: meatofmoose

Would you have any faith in an oath of fidelity from a habitual philander and unapologetic scoundrel?

Jul 20, 06 - 02:42 pm Comment from: RamaSod

Ah, a better euphemism for Micro$oft BOB... er I mean Billy G. has not been uttered in a fortnight (possibly longer). maybe the lack of company focus and cohesion is a result of Micro$oft's focus on other countries and the poor.
Such as why won't the Japanese love our Xbox360. Or maybe when Stevey B. says "poor me, I am so bald, and I shouldn't be allowed to talk to people because I lack real social skills".

Jul 20, 06 - 03:16 pm Comment from: ron

Banal.

Jul 20, 06 - 04:02 pm Comment from: notatotalsucker

>> #10. We will continue to hire icon and UI designers directly from underfunded elementary schools.

Harsh, considering early Windows icons were designed by Susan Kare.

Jul 20, 06 - 04:44 pm Comment from: Tom B

"4. We will strive to maintain Windows' upside down and backwards paradigm that we established to avoid losing a "look and feel" lawsuit from Apple Computer."

This is the one thet proves they are from Satan; it's like the upside-down Cross.

Jul 20, 06 - 05:18 pm Comment from: matt

Seriosly though, this just shows how dead microsoft is. They have to release 12 principles for future development just to keep people off their backs about the terrible current development! depressing.

Jul 20, 06 - 05:26 pm Comment from: John

Rush .... 2112....

Brilliant, MDN. Love it!

Jul 20, 06 - 05:45 pm Comment from: dead cow

When did Apple ever have to announce principals for Mac OS development?

If good coding is so far out of your company's DNA that you have to write down a rah-rah mission statement, you'd better get out of software.

MS is a pure reflection of Ballmer: fat, hyper, clueless, and running on borrowed time.

Jul 21, 06 - 07:30 am Comment from: ishufflemyfeet

"We are the Priests, of the Temples of Syrinx"


Microsoft, what BS do YOU want to hear today?

Reader feedback page 1 of 1 pages:

Always -- Free ground shipping with orders over $50 at the Apple Store.

Add Your Feedback:

Register or Login

Name:

Email: (optional)

Emoticons | Allowed HTML Tags

Remember my info   Notify me of follow-up comments?

Please enter the "MDN Magic Word" you see in the image below: