“For more than a year it’s looked, thanks to the rumor mill and Intel’s PR staff, that the harder AMD tried to regain relevance by advancing its APUs, the closer it would be flying into ‘coffin corner’ versus the inevitability of Intel’s superior everything else. And Haswell’s improved graphics performance would be the cause for AMD to finally stall and spiral to its death,” Luongo writes. “But it is looking more and more that Haswell may be the chip that finally reveals just how far off course Intel is in its designs and causes Intel, and not AMD, to fall precipitously.”
“Haswell as blueprinted was going to be everything to all people and, when one looked at everything Intel had planned, it was hard to argue with that conclusion. But the problem with blueprints is that eventually it has to meet with the reality of the cost of production. So, over the course of development in the past 16 months, initial features of Haswell got lopped off,” Luongo writes. “In a nutshell Haswell is beginning to look DOA to me as a product… Apple will pay for Intel’s best parts because their margins are high enough to absorb their cost but everyone else is trying to figure out how to compete with tablets at a lower price point than an iPad.”
Much more in the full article here.
Intel demos 4th-gen ‘Haswell’ processors bound for Apple’s MacBook lineups – January 7, 2013
Apple MacBook Pro, MacBook Air to get new ‘Haswell’ processors in June 2013, go all-Retina? – December 28, 2012
Intel just announced new chips that will let future MacBooks have practically infinite battery life – September 13, 2011