To mark Apple’s 50th-anniversary milestone, CEO Tim Cook sent a reflective internal memo to employees, quoting Steve Jobs and…
Apple releases new firmware for AirTag 2
Following the launch of the AirTag 2 earlier this year, Apple has begun rolling out firmware version 3.0.45. The new update replaces the…
Watch: WSJ shares an intimate look at unseen prototypes that help tell the story of 50 years of Apple history
To commemorate Apple’s 50th anniversary, CEO Tim Cook shared previously unseen archival materials with The Wall Street Journal and told…
Apple TV celebrates highly anticipated second season of ‘Your Friends & Neighbors’
Apple TV celebrated season two of “Your Friends & Neighbors” with a star-studded red carpet premiere at the New York Historical museum…
Iran threatens Apple, other tech giants with attacks
Iran’s Revolutionary Guard Corps (IRGC) has threatened U.S. tech companies with attacks. The list includes Apple, Nvidia, Microsoft, and…
Paul McCartney headlines Apple’s celebration of 50-year anniversary
To mark the milestone, the tech giant pulled out all the stops with a grand finale: a private, career-spanning concert by Sir Paul McCartney…
Apple celebrates 50th birthday
Today, April 1, 2026, Apple celebrates its 50th birthday! Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976…
Apple tests Siri feature that could finally let it handle multiple commands at once
Apple is quietly working on a significant upgrade to Siri that could make the long-serving digital assistant feel considerably more capable…
Apple releases new AirPods Max 2 firmware
Apple has quietly rolled out a new firmware update for its upcoming AirPods Max 2 headphones, with build number 8E251 now available…
Apple Vision Pro users will be able to experience NASA’s Artemis II launch in immersive video
NASA’s Artemis program is about to get the cinematic treatment it deserves — and Apple Vision Pro owners are in for an unforgettable ride…
Berkshire Hathaway’s Warren Buffett on Apple sale: ‘I sold it too soon’
Warren Buffett, when asked about his decision to trim Berkshire Hathaway’s Apple position, the Oracle of Omaha offered a characteristically…
Apple’s H2-powered AirPods Max 2 could get even better with future software updates
Apple’s new AirPods Max 2 deliver even better Active Noise Cancellation (ANC), elevated sound quality, and intelligent features…
Apple Music gains new live concert integration, unlocking fresh growth opportunities
Apple is rolling out a significant new feature that brings live concert discovery directly into Apple Music. Through a partnership with…
Apple TV unveils teaser trailer for new psychological horror thriller ‘Cape Fear’
Apple TV on Tuesday released the teaser for “Cape Fear,” the new psychological horror thriller showrun and executive produced by…
Consequences come calling for Cooper in season 2 of Apple TV’s ‘Your Friends and Neighbors’
In season two of Apple TV’s critically acclaimed series, “Your Friends and Neighbors,” which already landed an early season three…
How to use Grok AI on your iPhone, iPad, and Mac
Grok, the maximally truthful and witty AI assistant built by xAI, has become one of the most popular AI tools for Apple users. Whether you…
Big Tech stocks rout flashing clear turnaround signals as Nasdaq 100 enters correction
Big Tech stocks just suffered a sharp sell-off that has pushed the Nasdaq 100 into correction territory, down 11% from its October peak…
Paul McCartney may play Apple Park for Apple’s 50th anniversary finale
Apple’s global 50th anniversary celebrations are building toward a potentially historic finale — with strong indications that…
Apple awards rare $200K–$400K bonuses to iPhone designers to stem exodus to OpenAI
Apple has awarded rare retention bonuses to its iPhone hardware designers in an effort to curb a growing wave of departures to AI startups…
UK fines Apple subsidiary $516,000 over Russia sanctions breach
Britain said it has issued a £390,000 ($516,000) penalty to Ireland-based Apple Distribution International Limited, a subsidiary of Apple…
Foldable iPhone will be the most significant overhaul in the iPhone’s history
Apple is preparing what may be the most significant redesign in iPhone history: its first true form-factor change with a foldable design…
Apple’s Mac Pro had no real raison d’être
The Mac Pro’s slow demise began in 2022, when Apple quietly scrapped plans for a flagship chip with double the processing cores…
Apple ramps up MacBook Neo production to 10 million units as new laptop sells out rapidly
Apple’s newly launched MacBook Neo, the company’s most affordable laptop ever, has become an immediate hit, selling out quickly and…
Apple shifts AI strategy toward App Store and search-like platform
Apple’s revamped AI and Siri strategy signals a clear recommitment to its proven core business model: selling premium hardware…
Anime explosion on Apple TV: Crunchyroll launches as official channel
In a major win for anime fans everywhere, Crunchyroll — the world’s leading anime streaming service — has officially arrived as a native…
Apple hires former Google executive to lead AI marketing as it ramps up efforts to fix Siri
Apple announced today that it has hired Lilian Rincon, a seasoned technology executive who spent nearly a decade at Google…
Apple planning new full-sized HomePod alongside updated HomePod mini and Apple TV
Apple is planning to release a new full-sized HomePod, along with updated HomePod mini and Apple TV models…
Apple stock has struggled so far this year, but analysts see a rebound ahead
Apple’s stock price lagged the broader market in 2026, trading roughly flat and posting a roughly 7% decline year-to-date amid four…
Apple Original Films lands new sci-fi thriller ‘Liminal,’ starring Vanessa Kirby
This week, Apple Original Films announced it has landed “Liminal,” a new sci-fi thriller starring Vanessa Kirby…
Apple plans standalone Siri app, new ‘Ask Siri’ feature, chatbot-like experience
Apple is testing a standalone app for its Siri voice assistant, along with a new “Ask Siri” feature that will work seamlessly across the…
White House launches official app for iPhone and iPad: Live streams, real-time alerts, and ‘no filter’ access to the Trump administration
The White House officially rolled out its own mobile app today, giving Americans direct, unfiltered access to President Donald J. Trump…
Apple to open up Siri to third-party AI chatbots in iOS 27, iPadOS 27, and macOS 27
Apple plans to open Siri to third-party AI assistants, a significant step aimed at further strengthening the iPhone, iPad, and Mac as…
Apple discontinues the Mac Pro, ending a 20-year era for its iconic workstation
Apple has officially discontinued the Mac Pro, marking the end of an era for the company’s flagship desktop computer after two decades…
Apple turns 50: Reflecting on 8 iconic products that changed the world
As Apple marks its 50th n 2026 — with the company officially founded on April 1, 1976, in a small garage by Steve Jobs and Steve Wozniak…
Apple TV debuts official teaser for ‘Star City’
Apple TV has released the official teaser trailer for Star City, the gripping new space-race drama and spin-off set in the…
Apple TV teases chilling new horror-comedy ‘Widow’s Bay’: No Wi-Fi, cursed island, and trouble brewing
Apple TV has dropped an intriguing teaser for “Widow’s Bay,” a mysterious new horror-comedy series coming to Apple TV that…
Apple TV’s Spanish-language crime drama ‘Women in Blue’ (‘Las Azules’) returns for season two
Today, Apple TV unveiled the premiere date and a first look at season two of “Women in Blue” (“Las Azules”), its Spanish-language…
Apple adds new partners Bosch, Cirrus Logic, TDK, and Qnity Electronics to its American Manufacturing Program
Apple today announced new members of its American Manufacturing Program (AMP), expanding the company’s long-standing commitment…
MacBook Neo could disrupt Chromebooks and Windows PCs, analyst says it ‘opens door’ for Apple
Apple launched the MacBook Neo earlier this month, shaking up the budget laptop market. The $599 13-inch device — or $499 for students…
Apple rolls out age verification for UK users
Apple has introduced age verification requirements for users in the UK. Customers will now be asked to confirm that they are at least 18…
tvOS 26.4 adds a trio of new tricks to Apple TV 4K
Apple this week rolled out the tvOS 26.4 update for the Apple TV 4K, delivering a trio of clever new features designed to enhance everyday…
Deal Alert: $100 off Apple Watch Series 11; hits all-time low of $299
Select colors of the Apple Watch Series 11 (GPS, 42mm) are currently back down to their record-low price of $299 at Amazon — a full 25% off…
