Apple’s Tim Cook and incoming CEO John Ternus stepped onto the red carpet together at the Ted Lasso Season 4 premiere, matching in navy suits and “Believe” pins while reflecting on a smooth leadership handoff and the bright future of Apple TV.
In a joint interview with Deadline, Cook expressed excitement over Apple TV’s record 89 Emmy nominations, while Ternus shared his enthusiasm for the show’s return and the momentum behind Apple’s content slate.
Nellie Andreeva for Deadline:
“We’ve been at it for seven years, and it feels like every year is better than the year before,” Cook said. “Now we’ve really hit our stride, and I couldn’t be more excited about where we’re going. We have 89 Emmy nominations, we’re so excited. I hope you’re watching Widow’s Bay, it’s a terrific show, and now tonight to bring Ted Lasso back, it’s marvelous.”
Cook announced his pending departure as CEO in April.
Turns out Ternus is a Ted Lasso fan too.
“I love Ted Lasso, I am so excited to have all the characters back, to have the story back,” he said. “It’s just such an amazing story, such an amazing message of optimism and hope and believe.”
As Ternus prepares to lead Apple, what ideas does he have for the company’s streaming service? Is he planning to make some changes? As a big racing fan, adding more racing, perhaps, to Apple TV’s Formula 1 coverage?
“I am just so excited about the momentum we have,” he said. “There’s so much great content on Apple TV, and now is just the perfect time for us to keep the momentum up, keep bringing in incredible storytellers and creative folks to keep making it better.”
“This year’s been amazing with Pluribus and Widows Bay. Right now, I’m watching Silo and Lucky,” Ternus said.
Added Cook, “I love Severance, I can’t wait for it to come back. I’m watching Widow’s Bay, as I mentioned. I love Pluribus. Silo is fantastic,” Cook said.
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