Apple has launched the Hikawa Phone Grip & Stand, a limited-edition MagSafe-compatible iPhone accessory created in collaboration with Los Angeles-based designer Bailey Hikawa to mark the 40th anniversary of accessibility initiatives at Apple.
This adaptive grip magnetically attaches to any MagSafe-equipped iPhone, snaps on securely yet removes effortlessly, and doubles as a versatile stand offering two viewing angles in both portrait and landscape orientations.Drawing inspiration from modern sculpture, the triangular silicone design — featuring curved ridges and a central opening — was developed with direct feedback from people living with disabilities that affect grip strength, dexterity, muscle control, and hand use. The result is an ergonomic accessory that supports multiple holding styles while minimizing strain and fatigue.
Available exclusively through Apple’s U.S. online store in two finishes:
• High-visibility Chartreuse
• Recycled speckled Crater (Apple-exclusive colorway)
MacDailyNews Note: Priced at just $69.95, the Hikawa Phone Grip & Stand is Apple’s second limited-edition iPhone accessory released this month, coming just after the designer iPhone Pocket cross-body pouch (starting at $149.95). Check out the Hikawa Phone Grip & Stand here.
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Looks stupid and the color is fugly.
I’m not thrilled with this company’s marketing strategy to introduce grossly over-priced products while intentionally creating a phony shortage to entice customers with more money than brains to buy these items. Pure sleaze! Too bad Apple is involved with this kind of phony marketing garbage.
“Priced at just $69.95…” “…just…”??? Really, “…just…”???
$69.95 for a chunk of molded plastic that includes a magnet? The gross margin on this has to be 90% or greater!
It *might be usable around your home or office, but out and about? No way in hell.
That won’t even charge your phone. Maybe, just maybe if it was also a charging device.
Aren’t all editions limited?