
On Friday, September 19th, Apple launched its latest lineup of products that includes the new iPhone family — iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max — along with Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and the third-generation AirPods Pro at Apple Store locations across the world. Excited customers celebrated the arrival of Apple’s innovative new products and were greeted by Apple team members, who were ready to provide personalized shopping support.
Customers can discover and shop the latest Apple products at their local Apple Store, online at apple.com, or through the Apple Store app. Apple Specialists are available to support customers in trading in and upgrading to a new device, exploring carrier offers, and setting up their new products.
Apple Regent Street, London
Apple BKC, Mumbai
Apple Nanjing East, Shanghai
Apple Sydney

MacDailyNews Take: Happy launch day, everyone!
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Great to see all these people having fun, loving their new Apple gear.
That’s the way it should be! More power to all of them.
Friend of mine picked up a new Apple Watch. Got onto the messaging by satellite when he was in a place with no coverage, wrote his first text message: Talk to me, Goose!
Tim Cook will no doubt wallow in the glory of the initial new phone etc demand but Johny I’ve and the others he got rid of from Apple can’t be held back and are plotting its downfall
OpenAI is building Apple-style gadgets — with Apple’s people
Tim step aside let the innovators flurry let young people do the presentations scale up the company and retire to an old age home or Hollywood but stop risking the future of the company because you don’t understand the technology and people it needs.
Pro and Pro Max 256/512, Air unavailable in Portland. Can’t order pickup. Earliest delivery is 6 Oct.