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Only on Apple Music: Exclusivity defines Apple’s music streaming service

“This past weekend, Apple Music gained further ground in the ongoing war for streaming music supremacy, debuting two different albums of new work from popular R&B artist Frank Ocean,” Gary Suarez writes for Forbes. “The first of these, a self-described visual album entitled Endless, dropped late Thursday and was swiftly followed on Saturday by the audio-only Blonde. Apart from a handful of pop-up stores where Blonde could be acquired alongside a one-off print magazine, the only legitimate way to consume these records was through Apple.”

“This marks but the latest in a string of notable releases to premiere first and foremost via the service,” Suarez writes. “Other 2016 projects to follow this model include Chance The Rapper’s Coloring Book and Drake’s multi-platinum Views. Not unlike these two successful Apple Music exclusives, Ocean’s Blonde seems certain to make a major first week impression on the Billboard 200 album charts.”

“A function of the company’s broader remit, Apple currently possesses [another] notable competitive advantage over other paid streaming services,” Suarez writes. “As a provider of consumer tech products, the integration of its streaming music service with iTunes, the iPhone and Apple TV makes for a convenient and consistent music experience. Spotify and Tidal lack that infrastructural support, depending entirely on third-parties including Apple to be functional and successful.”

Read more in the full article here.

MacDailyNews Take: Game over. It’s only a matter of time before Apple Music assumes its rightful crown as the world’s No. 1 music streaming service.

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